This product is a sugar-free tea beverage that is made by steaming rice plumply and then carefully roasting it to bring out the original "slight sweetness and aroma" of rice. The package is treated with rice and rice ears to express that it is a beverage made of rice.
From the day of release, a campaign to win the original rice bales (2 kg) of "Kinbu rice" will also be held. The sticker attached to the product will be turned over and a "winning ticket" will be given to 1,000 people as a gift.