The "Wasabi-free Wasabi Beef" that started with April Fool's "Lie" has finally been commercialized. "Wasabi-free Wasabi Beef", also known as "Wasabi Beef Beef & Beef," will be released in advance at convenience stores on November 17th. General sales start from December 1st.

Commercialization of "Wasabi-free Wasabi Beef"! (Source: Yamayoshi Seika Twitter account)
Commercialization of "Wasabi-free Wasabi Beef"! (Source: Yamayoshi Seika Twitter account)

Wasabi beef is a potato chip that has a addictive flavor of wasabi that comes in the richness of the beef. It has been 27 years since its release, and it is a representative product of Yamayoshi Seika.

Although wasabi is the point, the product to be released this time is "Wasabi-free". I think it's just a beef flavor, but it's amazing that what was an April Fool's lie was commercialized with the support of Twitter.