"LOVE Fox", a Valentine's product with heart-shaped fried tofu, will be released this year as well. It is sold at Mizusawa Udon's Osawaya Daiichi store (Shibukawa City, Gunma Prefecture) and online shops.


This product is a set of a large heart-shaped fried tofu that is finished by hand, a small heart-shaped udon that is colored pink, a half-raw udon, and a concentrated soup. Last year, 10,000 sets were sold out and it became popular.

The price is 730 yen (tax included) for one person and 1,460 yen (tax included) for two people. If you wish, you can attach a message card.

This year, at the Osawaya Daiichi store, there is also a "Valentine's Day gift" where you can get "fried hearts and heart udon" as a topping for free when you order kake udon. It is scheduled to be held until February 14, but it will end as soon as it is sold out.