A pop and catchy iPhone application has appeared that focuses on such "farts. It is called "Fart Code," which predicts the smell of a fart. The U.S. media outlet animalnewyork.com reported on the app.
According to the media outlet, Fart Code is an app that reads the barcode on a package and predicts how the food might affect the fart smell. The name is probably a play on the word "barcode. The app is currently available as a free download from the App Store.
When the app is launched and the camera is held over the barcode, scanning begins and the ingredients are first displayed. Then, it predicts how much a stinky fart will be produced by eating this food on a 5-level scale. The smell levels are, from the bottom, "stinky," "gross," "rank," "putrid," and "toxic.
I no longer want to imagine farting with a "toxic" smell. I would probably not want to eat it before a date.
Goodby, Silverstein & Partners, the U.S. advertising agency that developed Fart Code, says it hopes the app will "help children learn about food in a fun way. They also hope that the app will "encourage parents and children to talk about how the food they eat affects their bodies. Farting is a fun way to educate children about food.
When the author also tried the application, he was able to read the bar code of a bottled beverage from the U.S. that happened to be in the office, but it was still not compatible with Japanese products. Incidentally, the beverage was made of green tea, ginseng, and honey, and had the lowest odor level, "stinky. This would be safe to drink in the office.
It tells you in an easy-to-understand way what ingredients are in the food and what smells they cause, so once you start playing with it, it will be interesting and you will not be able to stop. I hope a Japanese version will be released in the near future.