The "Free! Campaign," which is a tie-up with the popular TV anime "Free!", Will be held at each Lawson store from March 17th to March 31st.


This campaign commemorates the decision to produce the second season of the anime. A campaign visual is used in which five characters wearing original Lawson jerseys stand in stores with Lawson products.

There are three main contents to be developed.

The first is a campaign where you can get a limited edition original mini poster. There are five prize posters: Haruka Nanase, Makoto Tachibana, Nagisa Hazuki, Rei Ryugazaki, and Rin Matsuoka. You can get it by bringing two target sweets such as Calbee "potato chips" and one poster to the cash register. It starts at 7:00 on March 18th and ends as soon as there are no more prizes.

The second is a retweet campaign that runs on Twitter. If you follow Lawson's official account (@akiko_lawson) and retweet the specified tweet, you will receive a specially drawn poster for one person by lottery. Scheduled to be held from March 17th to March 18th.

And the third is a wallpaper present campaign limited to the Lawson app. If you download the app, you can check it from the "Entertainment Content List". The delivery period is from 10:00 on March 18th to March 31st.