A new brand of canned chu-hi will be released from Takara Shuzo. Three flavors will be available nationwide from September 28th as Takara can Chu-Hi "Sumika". The estimated price is 130 yen for a 350 ml can (excluding tax, the same applies below) and 172 yen for a 500 ml can.

Takara can Chuhai "Sumika"

There are 3 flavors. Takara can Chu-Hi "Sumika" [#Domestic Lemon], Takara can Chu-Hi "Sumika" [#Domestic Yuzu], Takara can Chu-Hi "Sumika" [#Domestic Grape] will be prepared.

In each case, "domestic fruit essence" extracted from the peel, which is often discarded after the juice is squeezed, is used to create a refreshing fruity taste while suppressing the sweetness. It has been devised. In addition, Takara Shuzo's original "barrel storage aged shochu" was used as the base alcohol. Alcohol content is 5%. 70% off sugar has also been launched.

As for the naming, it has the meaning of "a feeling of fruitiness" and "" Sumika "= I want you to enjoy your house." The package is based on white and has simple and light touch illustrations to remind you of a relaxing drinking scene at home.