Morinaga Amazake changed clothes for the first time in 47 years! Package design renewal

The package design of "Morinaga Amazake" sold by Morinaga & Co., Ltd. has undergone a major renewal for the first time in 47 years. A new package is on sale.

Morinaga Amazake

"Morinaga Amazake" is a product that is made by blending carefully selected domestic sake lees and rice jiuqu in a special ratio, and has a unique taste with the deep richness of sake lees and the gentle sweetness of rice jiuqu.

It has been 47 years since the bottle type that had been sold until then was put into the familiar red can and released in 1974. This time, the package design will be significantly renewed so that more people will feel closer to it. In this renewal, while retaining the goodness of the old days, the logo has been changed so that it does not feel old-fashioned, and the design has been finished to appeal to the two fermented materials of sake lees and rice jiuqu in an easy-to-understand manner.

The familiar package has been redesigned with a new design! Why don't you check out the new design for the first time in 47 years? "Morinaga Amazake" fans should check it out. Why don't you pick it up when you see it?