Nagano's local character "Arukuma" branded Koya tofu

Koya tofu "New Asahi Tofu Arukuma Koya Tofu" with the branding iron of Nagano Prefecture's local character "Arukuma" will be on sale nationwide.

Nagano's local character "Arukuma" branded Koya tofu

Arukuma is a bear character that appears in Shinshu (Nagano). Even though he is a bear, he always wears a headgear because of the cold, and although he is a bear, he likes traveling and always wears a rucksack on his back. It is said that it is worth living to walk around Shinshu without bears and spread its charm to the world without bears.

This time, Koya tofu was made by Asahimatsu Foods Co., Ltd. in Iida City, Nagano Prefecture. There are 3 types of Arukuma branding iron in Koya tofu. One-size-fits-all with powder seasoning. You can cook in the microwave as well as in the pot. The content is 53g (1.87oz) and is for 2 to 3 servings. It is an open price.

Nagano's local character "Arukuma" branded Koya tofu

In the past, Koya-dofu had a best-by date of 6 months, but it has been extended to 1 year, and it has been devised to contribute to the reduction of food loss while maintaining the same taste. Oxygen scavenger was enclosed in the package, and oxygen barrier packaging material was adopted.