American sweets are very colorful, aren't they? I think it's bad for my health, but I'm fascinated by it. I wonder why.

Such a coloring paradise America has come from Hawaii to Japan for a limited time with a vivid item that is perfect for the summer. The name is "Matsumoto Shave Ice".


Stunning seven colors!

Shave ice is American-style shaved ice, but as you can see, it has a wonderful rainbow color. Most Japanese syrups have a harsh color, but it's American. It's not just one color. It's so colorful.

This Matsumoto Shave Ice is a Kakigori shop known to those in the know. People who went sightseeing on Oahu, Hawaii will bother to rent a car and go to eat. Recently, TV TOKYO's variety show "Complicated SUMMERS 2" visits every year and is famous as a souvenir shop.


The American logo is also nice

The name of Matsumoto is from the surname of the founder, Mamoru Matsumoto. This is because he is a second-generation returnee born as the second son of an immigrant worker who moved from Japan to Hawaii. Kakigori is familiar in Japan, but it is rare for tourists from the continental United States, and Matsumoto Shave Ice has gained popularity as the number of tourists visiting the North Shore has increased since the 1960s. Hmm.



You can enjoy this Matsumoto Shave Ice from July 20th to September 17th at the event space in front of the entrance of Shibuya Parco Part 1 in Tokyo for a limited time. There are also Hawaiian-style accessories and T-shirts.

If it's so colorful, I'm worried that the flavors will be mixed. If you wanted to go to Hawaii during the summer vacation but couldn't, why not try Matsumoto Shave Ice for a Hawaiian feel? I'm also curious about what color the tongue will be!