Calbee will release "Cheese Bit Rich Cheddar Cheese Flavor" on March 22nd, which allows you to enjoy a soft and rich taste. Convenience store precedent. Limited time offer from spring to summer. The estimated price is around 130 yen for 57g (2.01oz) and around 40 yen for 18g (0.63oz) (both including tax). It will be released on March 29th except at convenience stores.

"Cheese Bit" is a sweet that was released in 1978. The small and cute almond-shaped dough has the same characteristics since its launch, and the perfect balance of corn and cheese flavors is familiar to a wide range of people.

"Cheese Bit Rich Cheddar Cheese Flavor" is a dish that you can enjoy a light and rich taste with a crispy texture and a timeless cheese taste. The dough is almond-shaped and curled up with a colon, making it a cute bite-sized piece.

The package has a white product name and a black background to enhance the contrast and make it stand out even in stores. By arranging a wine glass in the background, the design is reminiscent of the snack scene. By sprinkling photos of the dough on the package, it conveys a light texture.