Do you know TORAYA CAFE, a cafe business operated by the long-established Japanese confectionery store Toraya? It is a shop where you can enjoy drinks and food menus, centering on a sweets menu that is a mix of Japanese and Western styles. Currently, we are developing 3 stores (Aoyama store, AN STAND Shinjuku store, Omotesando Hills store) in Tokyo.


Not only eat-in but also To go baked goods are available. Of particular note is the bean paste, which is also suitable for gifts.


There are three types of regular lineup: "Koshian", "Ogura bean paste", and "White sesame soybean flour". Currently, a limited-time flavor "Matcha and White Chocolate" is also available.

The price is 600 yen to 800 yen (excluding tax) for the small size (content 110g (3.88oz)). You can also purchase from the online shop. * Matcha and white chocolate are only sold over the counter

This time, I bought small sizes of "Ogura bean paste," "white sesame soybean flour," and "matcha and white chocolate." I applied it to bread and tried it.

・ An paste Ogura bean paste 600 yen
An paste made from Ogura bean paste with brown sugar and maple syrup added to add depth to the taste. You can also enjoy the texture of small beans.


The flavor of red bean paste, which is condensed tightly in the mouth, is released softly, and the rich sweetness is poured throughout the mouth. It's really sweet, but it's not persistent at all, and it has a high-quality taste that is truly toraya.


Spread it on bread with butter to make "an butter". The mellow richness of butter and the saltiness that enhances the sweetness of the butter are added to power up the deliciousness that never stops.


・ An paste White sesame and soybean flour 800 yen
An paste based on white bean paste. White sesame soybean flour adds aroma to the elegant sweetness of white azuki beans.


The mouth feels smooth. Recommended for those who like white bean paste and nut bean paste.


・ An paste Matcha white chocolate (for a limited time) 800 yen
An paste that combines white bean paste, matcha and white chocolate. It will be on sale for a limited time and over-the-counter from April.


The rich flavor and bitterness of matcha are the main characters, and the milky sweetness of white chocolate adds a Western taste. You can enjoy a timeless taste that changes as the bitterness and sweetness melt together. It also has a refreshing scent and a crisp taste.


In addition to applying them to bread, you can use them as you like, such as adding toppings to ice cream or granola, or adding them to milk. Both the physical store and the online shop have a wide variety of gift sets that include baked goods, so please use them as gifts.