"7 Premium Waffle Cone Beniharu" was released on October 11th at 7-ELEVEN (excluding some stores) in Saitama and the northern Kanto area. The price is 224 yen (tax included).
This product is a waffle corn ice cream made from Ibaraki prefecture sweet potato "Kouharu". The potato sauce made with Beniharu is put inside the potato-flavored ice cream and rolled up so that you can feel the sweetness of the potatoes.