At each Thirty One Ice Cream store, a Halloween campaign "Crazyyy Halloween" will be held from September 26th to October 31st. Along with this, a new flavor "Neon Monster" that has never been seen before has appeared. It will be on sale from September 26th to the end of November.

The neon monster is a sorbet that is a mixture of three colors: purple (melon), green (grape), and yellow-green (soda). The color and taste are mismatched due to "monster mischief". Furthermore, when exposed to black light, it glows mysteriously like a neon sign.

In addition, three Halloween-only flavors, "Vampire Kiss," "Urara! Pumpkin," and "Trick or Ice Cream," will be released at the same time.


Vampire Kiss is an ice cream with the image of "a vampire moving in the dark". It is finished with dark chocolate ice cream and blood orange sorbet.

Woolala! Pumpkin is a flavor that combines rich pumpkin ice cream with maple cinnamon ribbon accented with cinnamon. By the way, "Urara!" Means "Wow, awesome!" In French.

Trick or ice cream is a flavor associated with the Halloween slogan "Trick or Treat (I'll prank you if you give me some sweets!)". It is finished with peanut-scented ice cream, caramel ribbon, cocoa cookies, and chocolate bits.

Prices start from 360 yen for single and regular sizes (tax included, depending on the store, the same applies below).

In addition, "I Scream Sundae (super spicy chocolate)" that you can taste with "super spicy chocolate sauce" containing habanero, "same (blood berry)" (570 yen each) with a bright red sauce, "monster", etc. "Halloween Happy Doll" (450 yen), a huge eat-in limited sundae "Crazyyy Party Sundae" (2,500 yen), To go limited ice cream sand "Monster Sand Set" (1,600 yen), I like it "Halloween Shake" (530 yen), which allows you to mix two types of ice cream, will be on sale until October 31st.