At each Matsuya store, the "Beef Rice Increase Sale" will be held from 10:00 am on January 4, 2022. A great sale with 25% increase in meat and 60% increase in large size.

Beef rice increase sale

A campaign to increase the amount of regular meat of the signature menu "Ushimeshi" by 25% and the amount of large meat by 60%. The target period is from 10:00 am on January 4, 2022 to 3:00 pm on January 25. At the same time, "Spicy green onion tama beef rice with plenty of green onions", "Grated ponzu beef rice" and "Beef plate" are also subject to increase.

The price is 380 yen for "25% increase in beef rice and regular meat" and 530 yen for "60% increase in beef rice and large meat", both including tax. You can also take it home. In that case, miso soup can be purchased separately for 60 yen.

Beef rice

Renewed in September 2021 and uses "delicious sauce". It is a fluffy dish made by boiling meat using a secret sauce that maximizes the umami of beef and the sweetness of onions. In addition, the seven flavors of "Matsuya Original Blend" enhance the flavor of the meat. The refreshing citrus is added, and it is a fruity seasoning so that even people who are not good at spiciness can eat it.

* "Ushimeshi Mini" is not eligible for increase.
* During the sale period, "Ushimeshi Tokumori" and "Atama Omori" will be suspended.