"100 Yen New Year dishes" will be released on December 25th at each Lawson Store 100 store. The price is 100 yen each (excluding tax).

As "Reiwa's first 100-yen New Year dishes", we have added 4 new products and developed a total of 32 types, which is the largest number in history. Kamaboko, Datemaki, Black beans, Konbu Maki, Kuri-kinton, etc., which are the standard osechi, are sold in small packs, and you can purchase as much as you like.


Not only easy and convenient, but also pursuing "quality" and "deliciousness". "Datemaki" is made at the Chirimenjako factory, which is in the off-season in the fall and winter, and "Kuri-kinton" is made at the factory that manufactures jelly in the spring and summer. "High quality" is achieved.


The new products "Boiled pork," "Boiled pork," and "Seafood salad" reduce distribution costs by consolidating manufacturing, packaging, inventory, and distribution into one factory. Costs are reduced by using a common package.


In addition, "walnut kanro-ni", "tazukuri", "shrimp kanro-ni", "wakasagi", etc. are commercialized without sorting out those with irregular shapes and sizes, and "Kamaboko red plate / white plate" is ordered and sold in large quantities. By making a promise to the manufacturer from a year ago, 100 yen has been realized.