One of the fun events taking place this week in Tokyo is the " 24th Shimokitazawa Music Festival: Intergenerational Coexistence Echoes," organized by the shopping district in Setagaya Ward, Tokyo. The event is full of attractions, but the En-Koku editorial staff would like to introduce the BMW Motorrad Cafe, a limited-time-only cafe that we heard about from the En-rider editorial staff.

BMW Motorrad Cafe in conjunction with Shimokitazawa Music Festival
BMW Motorrad Cafe in conjunction with Shimokitazawa Music Festival

The Shimokitazawa Music Festival is a locally based event that began in 1991 with the "World Music Festival in Shimokitazawa. Originally called the "Kitazawa Music Festival," it became the "Shimokitazawa Music Festival" in 2009 and has been held annually around Shimokitazawa Station on the Keio Inokashira Line and Odakyu Line. Under the theme of "Cross-Generational Coexistence and Echoing Voices," the local shopping district and live music clubs come together to bring people of all ages, from children to the elderly, together for intergenerational exchange. This year's event, the 24th, will be held from July 3 to 6.

Looks like a lot of fun (Source: Shimokitazawa Music Festival Executive Committee, BMW)
Looks like a lot of fun (Source: Shimokitazawa Music Festival Executive Committee, BMW)

BMW Motorrad Japan is opening BMW Motorrad Cafe in support of the Shimokitazawa Music Festival as a sponsor, and from the 3rd to the 8th, "art ReG cafe" (5-30-10 Daizawa, Setagaya-ku, Tokyo, Earl Shimokitazawa 2F) will be transformed into a cafe in the colors of BMW, famous for its cars and motorcycles. The cafe will be transformed into a BMW-colored cafe famous for its automobiles and motorcycles. Customers can enjoy special lattes decorated with motorcycle silhouettes and special set menus.

Venue map BMW Motorrad Cafe is on the bottom (Source: Shimokitazawa Music Festival Executive Committee)
Venue map BMW Motorrad Cafe is on the bottom (Source: Shimokitazawa Music Festival Executive Committee)

During the Shimokitazawa Music Festival, BMW will exhibit racer machines and various new models that are usually hard to see up close, hold a mini-course ride for children on an S 1000 RR-style wood bike, and operate a free cab service called BMW Motorrad Taxi. and a free taxi service called "BMW Motorrad Taxi".

The rainy season is still continuing in Tokyo, but let's smile together with everyone through music.