Glico's new "Pocky Midi [Pocky Chocolat]," which has been the talk of the town for its short and "chunky" shape, went on sale in Hokkaido and the Kanto Koshinetsu region on January 22, and will be available in the Chubu, Kyushu, and Okinawa regions on March 19.

Pocky Midi [Potteri Chocolat] and Pocky Midi [Potteri Strawberry].
Pocky Midi [Potteri Chocolat] and Pocky Midi [Potteri Strawberry].

According to Glico, the "Pocky Midi [Pottori Chocolat]" is two-thirds the length of a regular Pocky, and is about twice as thick in diameter, which gives it a different texture from previous Pocky products.

But is there really any change in texture just by changing the thickness and length? Doesn't this make you wonder?

If you are curious, you should try it. We decided to take the role of a person from the Chubu to Kyushu/Okinawa area and try it right away.

This is "Pocky Midi [Pocky Chocolat]".
This is "Pocky Midi [Pocky Chocolat]".

Comparing the appearance of the new Pocky with that of the old one!

The new Pocky is characterized by being "shorter and thicker. They are "chunky" as if they were crushed by putting weight on them from above.

From left to right: "Potpourri Chocolat", regular "Pocky", and "Pocky Ultra Thin".
From left to right: "Potpourri Chocolat", regular "Pocky", and "Pocky Ultra Thin".

Check out the cross section of Pokkiri Chocolat! -It was really two layers!

To see how thick it has become, I cut it open and looked at the cross section. I cut it and looked at the cross section to see how much thicker it was.

Even those who are of the "lick off a little bit of the Pocky first, then eat it as a pretzel" school of thought will be very satisfied with this.
Even those who are of the "lick off a little bit of the Pocky first, then eat it as a pretzel" school of thought will be very satisfied with this.

However, the new Pocky is not just thicker. The chocolate in the previous Pocky was one layer, but the new thicker Pocky has two layers! You can enjoy two different textures in one Pocky. The thicker Pocky has a more intense chocolate flavor. It seems that the chocolate, the key ingredient of Pocky, has been given the special attention it deserves this time!

I actually tried it!

Since they are thicker than conventional Pocky, each piece is more satisfying. When eating them at the office, you can eat them without worrying about your surroundings because they do not make a "popping" sound like conventional Pocky. They are good Pocky to keep in your desk.

Look! So short!
Look! So short!

■ As an aside...

Now, there is another important role of Pocky, and that is the "Pocky Game". Pocky is not only a food, but also a bridge to connect love. Now, is the new product "Pocky Midi [Potteuri Chocolat]" suitable for the Pocky game?

First, we tested it with a regular Pocky. Because of its length, there is a sense of tension when approaching.

Since humans are too graphic, we will be using cute Sesame Street dolls.
Since humans are too graphic, we will be using cute Sesame Street dolls.

On the other hand, in the pocky game using "Pocky Midi [Potteuri Chocolat]," the game ends in an instant. Or perhaps it is no longer a game. From the start, the faces are very close.

Your face, so close!
Your face, so close!

If you want to feel the excitement of the kiss, use the usual Pocky. When you don't want to be rushed and rushed, you can use "Potteri Chocolat".