Pocky" in collaboration with "Minion"

Ezaki Glico's chocolate confectionery "Pocky" series is now available in a new package in collaboration with the popular "Minion" character. The new package is compatible with the "Osanpo-BINGO" walking game and will be available from March 28, 2023.

The collaboration package will be available as part of a spring campaign under the theme of "Yorimichi. The design incorporates "Minion," a popular character supported by people of all ages, and "Osanpo BINGO," a mobile bingo game that is popular on TV and SNS.

The campaign targets "Pocky Chocolate," "Pocky Ultra Thin," "Pocky TASTY," "Tsubushibu Strawberry Pocky," "Almond Crush Pocky," and "Pocky [Dark Deep Green Tea].

Osanpo-BINGO

" is a mobile bingo game in which participants find the same item as the illustration while walking, and the first person to line up in a row, horizontally, or vertically wins. The game was created with the idea of "making a regular outing more enjoyable! The game was born from the idea of "making a regular outing a more enjoyable outing.


By taking the "Yorimichi" route, you can look at your everyday surroundings from a different perspective and enjoy the different points of view of the people you are taking the route with. The collaboration package features an original bingo with a newly drawn limited-edition illustration. Some of the illustrations, such as the one that looks like a Pocky, can be interpreted differently by different people. There are a total of six types of bingo. Each one has a different theme.

Convenience store limited campaign with stickers

7-ELEVEN, Lawson, and FamilyMart will carry "Pocky Chocolate" and "Pocky Ultra Thin" with limited stickers of "Minion" characters. There are 8 types of stickers in total. Some stores may not carry the stickers.

Minion Coloring Masks

Large bags of home-use "Pocky Chocolate [8 bags]" and "Strawberry Pocky [8 bags]" will also be available in a collaboration package. The inner box of both products is a "Minion Coloring Mask". By making a mask and attaching it to your forehead, you can play as a Minion. There are three different mask designs: Kevin, Carl, and Tom. You will have to wait until you open the bag to see which Minion mask you can find. The release date is April 11, 2023.



Minions Franchise (C) Universal City Studios LLC.