Thirty-One New Ice Cream Summary

Here is a summary of new products, new flavors, ice cream cakes and crepes to be sold by Thirty-One. Information on sizes, prices and release dates will also be updated as needed.

Prices may vary by store.

STRAWBERRY

& CHOCOLATE BREAK "STRAWBERRY & CHOCOLATE BREAK" will be held. In addition to the new flavor "Strawberry Pink Macaroon", "Strawberry Sundae", "Chocolate Sundae", and "Premium Sundae" will be available, and a limited time package "Heart Box" will be prepared.

Strawberry

Pink Macaroon is an almond-scented macaroon with strawberry jam filling that is both crispy on the outside and soft and fluffy on the inside. The suggested price is 390 yen (tax included) for a single regular size. The offer will end as soon as they are gone.

Strawberry

Sundae "Strawberry Sundae" is available in two sizes: single and double. Suggested prices are 400 yen for a single and 700 yen for a double. Prices vary depending on the store. Available from January 12 to February 21, 2023. The sale will end when all the sundaes are gone.

Chocolate Sundae

: Available in two sizes, single and double. Suggested prices are 400 yen for a single and 700 yen for a double. Prices vary depending on the store. Available from January 12 to February 21, 2023. The sale will end as soon as they are gone.

Premium Sundae

: For those who want to enjoy both strawberries and chocolate, two pieces of strawberries are topped with all the chocolate toppings. Packaged in a limited edition design cup, it can be filled with your favorite flavor of ice cream and 3 pop scoop sizes. Reference price 1,000 yen. Varies by store. On sale from January 12 to February 21, 2023. The sales will end as soon as the product is gone.

Heart Box

: Limited time-only package design. The cute To go-only box features a design of many hearts stacked on top of each other, and you can choose 4 small or regular sized ice cream flavors of your choice.

A "Valentine's Day sticker" will be attached from February 10 to 14, 2023, and a "White Day sticker" from March 10 to 14, 2023.

The suggested price is 1,120 yen for a package of four small-sized pieces and 1,560 yen for a package of four regular-sized pieces. The price varies depending on the store. The product will be on sale from January 27 to April 2, 2023. The sales will end as soon as they run out.


Chocolate Day

& Strawberry Day

: On January 14 and February 14, 2023, orders of sundaes will have an additional topping of "fresh chocolate" as "Chocolate Day". Also, January 15 and February 15, 2023 will be "Strawberry Day" with an additional topping of strawberries.

100 yen off Sunday Trial

Coupons for 100 yen off Double Sundays and Premium Sundays will be distributed exclusively through the "31Club" membership service. The coupon will be distributed from January 16 to 22, 2023.

Free "Choco-Makure" with Tubble Cup Order

A campaign will also be held for a free "Country Mummies Choco-Makure" as an additional topping when ordering any flavor of ice cream in a table cup.


Fresh Strawberry

Crepe

It was announced on January 6, 2023 on the official website that fresh strawberry crepes are now available at crepe stores to enjoy the season's strawberries. Flavors such as "Strawberry Luxury Chocolat," "Strawberry and Pistachio," and "Plenty of Strawberries" will be available.

Strawberry Luxury

Chocolat

: A combination of strawberries and chocolate with a delightful texture. Each crepe is topped with 2 strawberries, cocoa powder, chocolate copeau, chocolate sauce, milk and bitter chocolate cream, and whipped cream.

You can also order the "Strawberry Luxury Chocolat & Ice Cream," which allows you to add two flavors of ice cream of your choice.


Strawberry

and Pistachio

A combination of strawberries and textured pistachios. Each crepe is topped with 2 strawberries, pistachio langdosha, pistachio cream, and whipped cream.

You can also order "plenty of strawberries and ice cream" with two ice cream flavors of your choice.


Plenty of

Strawberries

This flavor is full of juicy strawberries everywhere you eat. Each crepe is topped with 4 strawberries and whipped cream.

You can also order "Plenty of Strawberries & Ice Cream" with two kinds of your favorite flavor of ice cream.


New Year's Special

BOX

"New Year's Special BOX" will be available. Orders can be placed through the "Mobile Order" reservation service for smartphones from December 27 to 31, 2022, and will be available from January 1 to 11, 2023. The price is 2,240 yen (tax included, same as below) for 9 small size pieces and 3,120 yen for 9 regular size pieces. Prices vary depending on the store.


Happy Friends Rabbit

Daruma

A new product, "Happy Friends Rabbit Daruma" will be available from December 28, 2022 to January 11, 2023. Happy Friends is a limited time offer that transforms the animals of the Chinese zodiac into cute ice cream. 2023 will bring good luck with Happy Friends as the zodiac sign of the year, the rabbit, is transformed into a Daruma doll. Reference price is 420 yen (tax included).

Brand New Day

: The rich vanilla "French Vanilla," the classic popular chocolate flavor "Chopped Chocolate," and Thirty-One's signature strawberry flavor "Berry Berry Strawberry" are all in one. You can enjoy flavors that can be described as "The Ice Cream" and "The Thirty-One". Single and regular size: 390 yen (reference price); available for a limited time only from December 26, 2022.


French

Vanilla

"French Vanilla" with a deep egg flavor, which is also used in "Brand New Day," will also be available, and the promise of "THE TASTE PARTY," which won first place in the "General Election for Party Flavor" held in April 2022, will finally be realized and reissued.


Fukubukuro (

gift

bag

)

It was announced on the official website that the "Mobile Order" service, which allows customers to purchase "Fukubukuro" with their smartphones, will begin. The price is 3,000 yen (tax included).

Dark

Cherry Forest The new December flavor "Dark Cherry Forest" will be available for a limited time starting December 1 (until it is gone). The estimated price for single and regular sizes is 390 yen (tax included, price varies by store).

My Melody and Kuromi's Sweet Christmas

"My Melody and Kuromi's Sweet Christmas" campaign will be held. Limited time offer flavors such as "Holiday Greeting" and "My Melody and Kuromi Double Cup" will be sold.

Holiday

Greeting: A limited time flavor of raspberry and pistachio ice cream with marshmallows.


My Melody and Kuromi

Double Cup

The popular double cup, in which you can choose two pieces of your favorite ice cream, is now available in a cute original design. There are two designs: one with My Melody, Kuromi, and Lily all dressed up together, and the other with everyone peeking out at you.

The price is 490 yen for a small double and 710 yen for a regular double. The product will be on sale from December 1 to December 25, 2022. The sale will end as soon as they are gone.


My Melody and Kuromi

Variety Box Set

The variety box, which is very popular for To go, is also designed by My Melody and Kuromi. The box has a large ribbon design on the front, just like a Christmas present. The top side features My Melody, Kuromi, and their friend Lily-chan gathered around a Christmas tree.

The price is 2,460 yen for 8 small boxes and 3,230 yen for 8 regular boxes. The product will be on sale from December 1 to December 25, 2022. Sales will end as soon as they run out.

My Melody and Kuromi Christmas Sundae

A special sundae full of Christmas atmosphere. Two pop scoops of ice cream of your choice are topped with whip, sponge cake, and sweet and sour strawberry sauce to resemble Christmas shortcake. Chocolate pretzels add texture. My Melody and Kuromi are lined up close together in the chocolate, and Lily-chan also appears in the Christmas tree pick.

The price is 720 yen. On sale from December 1 to December 25, 2022. The sale will end as soon as they are gone.

My Melody/Kuromi Single Sundae

This sundae is so cute that the entire ice cream looks like My Melody and Kuromi. Your choice of ice cream is topped with a generous amount of whipped cream and colorful chocolate spray. It is finished off with a hood made of chocolate. The sleeve around the cup is a sticker.

The price is 520 yen. The product will be on sale from December 1 to December 25, 2022. The sale will end as soon as they are gone.

My Melody/Kuromi Christmas Twin Cake

This is Thirty-One's first half cake with two pieces that make one cake. My Melody's piece is berry strawberry and vanilla. The Kuromi piece is chocolate flavor with heart-shaped chocolate. Priced at 3,500 yen. size 4 / diameter approx. 14 cm x height approx. 5 cm.

Original Sticker Present

Original stickers will be given to those who purchase My Melody and Kuromi products from the start of the campaign on December 1 on a first-come, first-served basis. The design features My Melody and Kuromi holding Thirty-One ice cream and their friend Lily-chan, who is very cute. The offer will end when all the stickers are gone.


Fig Baked

Cheesecake

"Fig Baked Cheesecake" is a combination of rich basque cheesecake flavor ice cream and rare cheesecake flavor ice cream with a refreshing sour taste. The addition of a fig (fig) flavored ribbon with a gentle sweetness and aroma creates an elegant ice cream with a rich flavor.

Available for a limited time only starting November 1. Single and regular size price 390 yen (tax included).

Cinnamoroll Double Cup

The double cup, from which you can choose two ice creams of your choice, has been transformed into an original design. Two designs will be available: one with Cinnamorolls playing fluffy in the sky, and the other with a colorful, pop-up box design. The product will be on sale from November 1 to November 30. The price for a small double is 490 yen, and the price for a regular double is 710 yen (tax included).


Cinnamoroll

Variety Box Set

The popular To go variety box also comes in a Cinnamoroll design with a top and sides full of Cinnamorolls. The cups are also designed exclusively for this variety box. The box also comes with an original lunch tote bag with a design exclusive to this store.

The product will be on sale from November 1 through November 30. Price for 8 small pieces is 2,460 yen, price for 8 regular pieces is 3,230 yen (tax included).


Cinnamoroll

Celebration Sundae

A special sundae to celebrate the 20th anniversary of Cinnamoroll's debut. It is inspired by the sky where Cinnamoroll was born. The pastel-colored marshmallows and whipped cream are topped with sparkling blue silver foil sugar and pink alazan, and then covered with rainbow chocolates.

The product will be on sale from November 1 to November 30. The price is 1,000 yen (tax included).

Cinnamoroll Single S

undae A cute sundae featuring Cinnamoroll sitting with a winking face. The ice cream of your choice is topped with a generous amount of whipped cream and colorful chocolate spray. When the chocolate Cinnamoroll sits on the sundae, it looks as if it is on a cloud. The cup comes with a sticker sleeve.

The sundae will be on sale from November 1 to November 30. The price is 520 yen (tax included).


Cinnamoroll

Pint

Cups The pint cups, which can hold about three servings of the flavor of your choice, also have a limited design. Five different designs will be available, combining Cinnamoroll with different friends such as Miruku and Mocha (the design cannot be specified).

The product will be on sale from November 1 to November 30. The price is 1,030 yen (tax included).


My Melody/Kuromi Christmas

Twin C

ake "My Melody/Kuromi Christmas Twin Cake" is Thirty-One's first half cake, consisting of two pieces of cake. My Melody's pieces are Berry Berry Strawberry and Vanilla. Kuromi's piece is her favorite color, black. The chocolate flavor is "actually very girly!" character is expressed in the flavor with heart-shaped chocolate.

The whip is made by attaching two pieces together to form a wreath. The colors are pink for My Melody and purple for Kuromi to match their respective images.

Available from November 1 to December 25, size 4 (diameter: approx. 14 cm x height: approx. 5 cm) with 5 candles. Comes with 5 candles. The price is 3,500 yen (tax included).

(C) 2022 SANRIO CO.,LTD.APPROVAL NO. L632913


Sumikko

Gurashi Christmas Ice Cream Cake

A Christmas cake featuring Sumikko Gurashi, a character celebrating its 10th anniversary this year, is now available. The cute little Sumikko girls gathered around a Christmas tree made of green whipped cream and star-shaped chocolate are expressed with sugar confectionery. The gentle pastel colors provide comfort to those who see it. A Sumikko Gurashi cold storage bag and a handheld plush toy are also included. These are original Thirty-One goods that can be obtained only at Thirty-One.

Available from November 1 to December 25, size 5 (diameter approx. 15.5 cm x height approx. 5 cm). Includes 5 candles. Price: 4,500 yen (tax included).

(C) 2022 San-X Co., Ltd. All Rights Reserved.

Pokemon Christmas Ice Cream Cake

Pokemon Christmas cake will be available again this year. The cake is topped with plenty of whipped topping to recreate the scene of Pikachu and Eevee playing in the snow. Flavors are caramel ribbon, chopped chocolate, and strawberry.

The cake will be on sale from November 1 through December 25. Size 5 (diameter approx. 16 cm x height approx. 5 cm). Includes 5 candles. Price: 3,500 yen (tax included).

(C) Nintendo, Creatures, GAME FREAK, TV Tokyo, ShoPro, JR Kikaku©Pokémon

Mickey

& Friends / Christmas Palette "Mickey & Friends / Christmas Palette" features the first appearance of Chip & Dale at Thirty-One. Mickey, Minnie, Donald & Daisy are all on the cake together for the first time at Thirty-One.

Available from November 1 to December 25, size 4 (diameter approx. 14 cm x height approx. 5 cm). Includes 5 candles. Price: 3,500 yen (tax included).

(C) Disney


Christmas Palette

8

"Christmas Palette 8" is divided into 8 pieces, each piece offering a different flavor. There are 14 flavors to choose from, including popular flavors and flavors exclusive to this cake. The design on the cake depicts a scene of Santa and his reindeer walking on the snow to deliver presents on Christmas Eve, when the stars and moon shine brightly.

Available from November 1 to December 25, size 6 (diameter approx. 18.5 cm x height approx. 5 cm). Includes 5 candles. Price: 4,500 yen (tax included).

Christmas Palette 4

A cake divided into four pieces with cute expressions of a smiling Santa and beaming reindeer. The flavors are a special combination only available in this cake.

Size 4 (diameter: approx. 14 cm x height: approx. 5 cm). Comes with 5 candles. Price: 3,300 yen (tax included).

Christmas Party Set

: Choose 10 ice cream flavors (small or regular) and To go in a pop-up picture book-like box. This playful party set can be decorated with picks and color sprays.

The box is designed to look like a scene of Santa arriving at a house where children are waiting for presents. Included are picks and color sprays to decorate the ice cream, and stickers to put on the box. The ice cream cups are specially designed to resemble a present box.

Priced at 3,300 yen for 10 small pieces and 4,400 yen for 10 regular pieces (tax included).

Splatoon 3 31 Deco Cake

The cake features a cake base of your choice and six pop-size ice cream pieces, decorated with ink-like two-color sauce to decorate the cake and ice cream, and cookies and picks to complete the cake. A mounting sheet to decorate around the cake is also included. The cake base measures approximately 14 cm in diameter and 4.5 cm in height.

As the name suggests, this collaboration with the popular game "Splatoon 3" for the Nintendo DS was launched on September 1, and sales were set to end as soon as the product was gone, but due to the popularity of the product, sales will continue until December However, due to its popularity, it has been decided once again that it will continue to be sold until December. The price is 4,300 yen (tax included).

(C) Nintendo

Funny All-Stars

A "funny" flavor containing various "funny" things. Vanilla ice cream has been transformed into a cute purple color. The popular chocolate ice cream is filled with marshmallows and a cotton candy ribbon that resembles a cotton candy wrapper.

The product will be on sale from September 30 through October 31. Priced at 390 yen (tax included) for single and regular sizes.

Funny Double Cup

Triple Pop Cup

During the period, orders of small double cup, regular double cup, and triple pop cup will come with a free sugar cone. It will also be served in a limited design cup. Prices are 490 yen for a small double cup, 710 yen for a regular double cup, and 550 yen for a triple pop cup (tax included).

Funny Sundae Made with KitKat

A special sundae in collaboration with "Kit Kat. Two pop scoops of ice cream of your choice, topped with a generous amount of whipped topping. Cocoa cookies with chocolate chips and salty pretzels are also on top. Priced at 650 yen (tax included).

Funny Friends' Deco House

Thirty-One's first "build-it-yourself" candy house kit is now available. The theme of the deco house is "Funny characters are having a Halloween party at home, and then they pop out! is the theme of this deco house. Cookies for the house kit can be assembled with purple chocolate pens and topped with whip, color spray, and picks included in the set. Sold in a variety box for +1,100 yen.

Halloween

Happy Friends Happy Friends, which transforms ice cream into something cute with whipped cream and other ingredients, now has a Halloween-only product. The fluffy shaped cotton candy is made of chocolate. The three types of candy sold throughout the year are also offered in cups with a Halloween limited design. A total of four types are available: cotton candy, rabbit, panda, and kyoryu. The price is 420 yen.

Sumikko Gurashi Ice Cream Cake

: Sumikko

Gurashi ice cream c

akes are decorated with chocolate flowers and leaves around the Sumikko dolls made of sugar confectionery and squeezed with soft pastel-colored whipped cream to express a gentle world view. The flavor is a combination of caramel ribbon and strawberry. It is said to be enjoyable for both children and adults. The base and film are also designed by Sumikko Gurashi.

Available from August 25, the size 5, approximately 16 cm in diameter and 5 cm in height, is priced at 3,300 yen (tax included).

(C)2022 San-X Co., Ltd. All Rights Reserved.

Eevee's Fluffy Ice Cream

The first Eevee-inspired flavors are now available. It is an eclair-flavored ice cream in a color reminiscent of Eevee. The ice cream is a combination of puff pastry flavored ice cream with the aroma of puff pastry, light custard flavored ice cream, and chocolate ribbons kneaded into the ice cream. Chocolate bits are added for a darker taste and crunchy texture.

The product will be on sale from July 21 through August 31. Priced at 390 yen (tax included) for single and regular sizes.

Pokemon Double Cup

You can choose two pieces of your favorite ice cream. There are three cup designs: Pikachu and Eevee enjoying summer, a summery design featuring Pikachu (male form) and Pikachu (female form), and a design featuring Pikachu, Eevee, Fushigidane, Hitori, and Zenigame in a large grouping.

One sundae spoon with Pikachu or Eevee design will be included. The product will be on sale from July 21 through August 31. Prices start at 490 yen for a small double.

Pokemon Variety Box

: Choose your favorite ice cream; available in 4, 6, 8, and 12 pieces. Limited Pokemon package. Available from July 21 to August 31. Prices start at 1,120 yen for 4 small pieces.

Pikachu & Eevee Box Set

Variety box of 8 small (2,460 yen) and 8 regular (3,230 yen) pieces, plus a Pikachu and Eevee-designed cooler bag can be purchased for +500 yen. The product will be on sale from July 21 through August 31.

Pokemon Blue Soda

This drink is a blue soda with an image of the blue sea, and can be topped with ice cream of your choice. Pikachu and Eevee are designed on the cup. Available from July 21 to August 31. The price is 460 yen.