Nissui x Matsuya "Kim Kalu Beef Meal under the supervision of Matsuya (frozen food for professional use)

Matsuya Foods will release "Matsuya Supervised Kim Kal Beef Meal (frozen food for business use)" jointly developed with Nippon Suisan on June 4. 580 yen per bag.

Matsuya Supervision Kim Kal Beef Meal (frozen food for business use)

Kim Kal Beef Bowl, first released in 1999, has become an indispensable staple of the Matsuya menu. The third collaboration with Nissui, which is strengthening its e-commerce initiatives, will see the release of "Matsuya Supervised Kim Kal Beef Meal". The launch of this product is the third collaboration with Nissui, which is strengthening its e-commerce efforts. The demand for frozen foods has been increasing due to major lifestyle changes and the need to break out of the rut of daily meals.

The new "Kim Kal Beef Meal" is a frozen rice dish based on the popular Matsuya "Kim Kal Bowl" menu item. It uses a special sweet and spicy yakiniku sauce with a Japanese-style base seasoning and just the right amount of sourness. To reproduce the delicious flavor of the meat that is the main ingredient in Kim Kal Don, the broth that contains the flavor and fat of the beef is used in the seasoning sauce to give it a rich flavor. This dish is perfect for the hot summer season and invites a good appetite. It is sure to be a main dish on your dinner table or when you are hungry.