On April 26, Lawson will release "Cola Mochi," a new flavor of rice cake confectionery that has become a hot topic on SNS, and "Fu Fu Cream Soda Flavor," a jelly confectionery.

Cola Mochi

The "Cola Mochi" is the newest addition to the "○○ Mochi" series, following the "Ramune Mochi" released in 2008 and 2009 and the "Nama Chocolate Mochi" released in September 2009. The "Ramune Mochi" and "Nama Chocolate Mochi" have been sold mainly to consumers in their 20's to 40's. The bite-size, round shape and color of the mochi have become a hot topic on social networking sites.


The "Ichocho Mochi" is a Japanese-Western confectionary with a mixture of marshmallow and cola paste inside a soft and chewy strawbale rice cake, and offers a unique combination of soft, chewy, sticky, and thick texture in a single piece. It tastes even better when chilled in the refrigerator, making it perfect for the coming season. Price: 168 yen (tax included).

Fu Fu Cream Soda Flavor

The traditional Japanese confectionery "Awayuki" has been rearranged in a modern style so that younger people can also enjoy it. Since "melon cream soda" has been the focus of attention in the recent boom of retro cafes and coffee shops, the product was developed as a cream soda flavor that conveys freshness to the younger generation and nostalgia to the Showa generation, as well as looking cute and appealing.


The combination of the fluffy texture of awayuki (meringue combined with agar) and the firm texture of agar jelly offers two different textures. The price is 178 yen (tax included).