Lawson "Otegaru Chicken Soboro (rice with glutinous rice)

On April 5, Lawson will release "Otegaru Noriben," "Otegaru Loco Moco Style (rice with glutinous grain)," and "Otegaru Chicken Soboro (rice with glutinous grain)," small-sized bento boxes. Each is priced at 297 yen (tax included).

Otegaru Noriben

A small nori bento consisting of rice topped with okaka (dried bonito flakes) and nori (dried laver), fried white meat, fried bamboo strips isobe-age, fried egg, and root vegetable kinpira.

Lawson "Otegaru Noriben

Otegaru Loco Moco Style (rice with glutinous millet)

Loco moco style bento box lunch box featuring rice with glutinous barley, a plump hamburger steak, and demi-glace sauce. Sliced hard-boiled egg, sweet onion tomato sauce and broccoli are added to accentuate the flavor and color of the dish.

Lawson "Otegaru Loco Moco Style (Rice with Mochi)

Otegaru Chicken Soboro (rice with glutinous rice)

Rice with glutinous barley, minced chicken seasoned with ginger and soy sauce-based sauce, minced egg, and nozawana greens.

Lawson "Otegaru Chicken Soboro (rice with glutinous rice)

Each product weighs approximately 150 grams of rice (about 75% of the weight of conventional products). The size of this product allows it to be combined with multiple products, such as salads and desserts.

With the increasing number of people eating at home or in the office under Corona, there is a growing need for "small volume" products that can be easily combined with a variety of other menu items at familiar convenience stores. LAWSON has been selling the "Choi" series of small-volume pasta and ramen products.

The "Choi" series is often purchased together with fried foods, salads, and desserts, mainly during lunch and dinner. About 70% of the purchasers are women, and the series has been well received, especially by those in their 30s and 40s.