Lawson Store 100's popular dessert "Basu CHEESE " has been renewed to a richer taste for the fall and winter. It will be released as "BASCHEESE" at Lawson Store 100 nationwide on September 9th. The price is 108 yen (tax included) per piece.

"Basu CHEESE" released on January 22, 2020 has sold more than 1 million units in about half a year since its release (total number of sales at all stores from January 22 to July 12). In April and May, when I spent a lot of time at home, an average of about 100,000 pieces were sold each month as a companion to the "House Cafe". Affordable prices that are easy to pick up even for those who have never experienced Basque-style cheese cake, and the right size that will not get tired until the end have become popular, and it seems that it was especially favored by women.

Like the "Basu CHEESE", the "BASCHEESE" that will be released this time is manufactured using the "direct fire baking method" that gives a firm brown color and a smooth mouthfeel. The size is unchanged, the sweetness is modest, and the cheese is finished in a rich flavor that makes you feel more.

Sweets that are perfect for the cold season when you miss the rich taste. Why don't you enjoy it at home time?