The "GOOD-BYE Heisei 31" campaign will be held from March 31st to April 25th at each Thirty One Ice Cream store. There are plenty of flavors associated with "31" and great events.

First of all, the popular flavor "Chocolate Mint" has been upgraded to "31 Super Chocolate Mint". A refreshing mint ice cream with a different flavor from ordinary chocolate mint, a cup-shaped candy with mint, and a mint-flavored chocolate ribbon are combined. It's mint, and it's "the most COOOOOL mint flavor in the history of Thirty One." The reference price is 390 yen (tax included, depending on the store).

In addition, during the period from April 1st to 4th, a campaign will be held in which 3,131 people will be free to pay by lottery every day. Only for app members.

From April 5th to 7th, an eat-in limited campaign "Heisei Born All-Member Assembly!" Will be held. People born in Heisei can add "Pop Scoop" by purchasing the target product.

From April 8th to 22nd, if you buy the target products "Small Double", "Regular Double" and "Triple Pop", you will receive one "La Maste". Due to the limited quantity, it will end as soon as it runs out.

Eat-in limited "31 Hunt!" Will be held from April 23rd to 25th. You can add a pop scoop to the target product by bringing the one with "31" or a photo to the store.

It looks like you can enjoy it whenever you visit during the period!