The corner of the popular frozen food supermarket "Picar" in France was introduced for the first time in Japan in the "AEON Tamadaira no Mori" (Hino City, Tokyo) store that opened on November 20th. Starting with this store, it is scheduled to expand to 9 Aeon and Daiei stores in the Tokyo metropolitan area within 2014.


"Picar" is a supermarket with about 1,000 stores in France, Italy, Belgium, etc. We sell a wide range of frozen foods that can be easily cooked at home, from vegetables and meat dishes, seafood to bread and desserts. It has become an indispensable part of French life, having won first place in the "French favorite food brand" for four consecutive years.

At the "Picar" corner in the AEON store, there is a lineup of about 50 items centered on popular French products such as appetizers, entrees, and desserts. After verifying the product lineup based on the opinions of customers, it plans to open a roadside store in 2016 as in France.

Representative products (partial) are as follows.

[Appetizer]
4 types of mini pie 799 yen
--Contains 40 mini pies of 4 types such as tomato, basil and goat cheese.

【Main dish】
Foie gras slice 2,160 yen
--Slice of French foie gras. You can saute just by baking it as it is.

【dessert】
Moa low chocolate 756 yen
--A "new sense" of chocolate that melts and soft chocolate comes out of the cake.

* All listed prices include tax