"HARIBO" Photo Frame Gold Bear
Quite surreal (this is a gold bear)

On the website of the imported household goods store "PLAZA", a photo frame that can be put in the package of the gummy brand "HARIBO", which is said to be the best selling in the plaza, is distributed.

This is a special content that allows you to combine an image frame that reproduces the Haribo package with a photo you took yourself. You can make your own "original Haribo".

There are 6 types of frames in all. In addition to the classic "Gold Bear" and "Happy Coke", this summer's new work "Cheeky Fox" is also available. Once you've chosen your favorite frame, just take a picture of yourself or your friends and combine them to complete.

"HARIBO" Photo Frame Happy Coke
Happy cola

"HARIBO" Photo Frame Cheeky Fox
Cheeky Fox

If you search on Instagram with the tag "I tried to enter #HARIBO", it seems that original Haribo using frames are posted one after another. Why don't you take a peek for reference?

For details, please check from the Plaza campaign site. By the way, the site also announces the results of Haribo's popular flavor rankings, which were voted in July.

1st place: Gold bear (248 yen, tax included, same below)
2nd place: Happy Coke (248 yen)
3rd place: Grapefruit (399 yen)
4th place: Pinky & Lily (399 yen)
5th place: Juicy Gold Bear (399 yen)

QR code to the "PLAZA" campaign site
Please see the continuation on the site!