"Mitsuya Freezing Cider," which is served from Asahi Soft Drinks after being cooled to -5 degrees Celsius just before freezing, will be sold in advance at about 1,000 7-ELEVEN stores from the 6th and 4th. The price is 150 yen (excluding tax).

A cold Mitsuya Cider is here!
A cold Mitsuya Cider is here!

This product is sold after being cooled to around -5 degrees Celsius in a specially developed special refrigerator. If the outside temperature is constant, you can enjoy the "freezing phenomenon" in which the contents begin to freeze the moment you open the PET bottle.

In addition, it is said that it is finished with a slightly "darker eye" than the normal "Mitsuya Cider" so that you can enjoy a solid taste even below freezing.

It will be deployed at about 600 stores in Nagano and Yamanashi, about 300 stores in the Kinki area, and about 100 stores in the Tokyo metropolitan area, for a total of about 1,000 7-ELEVEN stores.