Eating ice cream will help you work and study ...? Interesting experimental results were announced at the Morinaga Milk Industry "Pino" event.

This experiment was done with the cooperation of Dr. Yoshihiko Koga, a doctor of medicine. Eight healthy men and women in their 20s and 30s were asked to eat chocolate-coated vanilla ice cream and shaved ice, and the effects on the brain were investigated. Mr. Koga explained the experimental results.


According to Mr. Koga, ingestion of "ice cream" has a greater effect on brain function than "ice", and it has been found that alertness may be maintained and a relaxation effect may be obtained. In addition, it seems that the results such as the effect of increasing the information processing speed have come out.

To summarize briefly, eating ice cream gives you a feeling of relaxation and alertness (a refreshing feeling), which makes your head turn faster and also helps to eliminate the feeling of frustration. It seems that there are few cases in which such remarkable results have been obtained in food experiments.


By the way, the company is developing a "morning pino" campaign to eat pino in the morning. At this event, Kaori Manabe in a white coat attended and sent advice using "Pino" to three young employees who had troubles such as "I can't get up in the morning".