Pizza Hut x WEGO "WEGO Collaboration Hut

Melts (Yanyeom Chicken & Cogmas Sweet Potatoes)" WEGO Collaboration Hut Melts (Yanyeom Chicken & Cogmas Sweet Potatoes)" will be available from Pizza Hut. The release date is October 6. The price is 980 yen for takeout and 1,280 yen for delivery (both including tax). Sales will last until October 31.

WEGO

Collaboration Hut Melts (Yangnyom Chicken & Cogmas Sweet Potato)

Based on the "one-person pizza" "Hut Melts," this new product was developed in collaboration with the WEGO-operated WE LABO team. LABO, a community social networking site operated by WEGO, conducted a survey of 250,000 people to find out what Generation Z would like to taste in pizza.

Based on this survey, Pizza Hut's product development staff made numerous prototypes in order to create a product that is both salty and sweet. Pizza Hut's special yangnyeom sauce, which is a mixture of spicy, flavorful, and rich gochujang (red pepper paste), garlic, ginger, and sugar, is mixed with tata chicken and baked between crispy dough and cheese. The hot melted cheese and crunchy crispy texture accented by the deliciously spicy yangnyeom chicken is addictive.


Cogmas Sweet Potatoes" are baked sweet potatoes made from baked sweet potato paste mixed with milk, butter and sugar, sandwiched between crispy dough with cream cheese. The smooth and flaky sweet potato, the creamy cream cheese, and the crunchy crispy dough are like a sweet treat. The sweetness of the sweet potato and the saltiness of the cheese are a definite endless sweet and salty loop.

Thus, for the first time in the history of Hut Melts, the half-and-half WEGO collaboration Hut Melts was completed, with the salty "yangnyeom chicken" on one side and the sweet "cogmus sweet potato" on the other.

After many tasting sessions with the WE LABO team, we also focused on the accompanying sauce (dipping sauce). The result was the selection of two new dipping sauces: the deliciously spicy and creamy "Rosé Cream" from Korea and the "Honey Mustard Sauce," which is a perfect balance of the sweetness of honey and the spiciness of mustard.

Honey Maple Syrup is also served as an optional extra. Drizzle it over the Yangnyom Chicken for a milder flavor for those who don't like spicy food, and over the Cogmas Sweet Potato to transform it into a sweet treat that will make even the sweetest of eaters swoon. Not only can you enjoy two different flavors with this half-and-half menu, but you can also freely change the taste with the three included sauces.

All pizzas are not eligible for 30% off delivery or 50% off take-out.
* Cannot be combined with other coupons or discount services.
* Not available at all locations.
* Additional toppings and minus toppings are not available.
* For delivery orders, a delivery fee of 250 yen per delivery will be charged. A delivery fee of 250 yen (tax included) will be charged per delivery.
Minimum delivery order amount is set per store.
* The information listed is subject to change without notice.
Quantity is limited. Sales may end at certain stores.

Pizza Hut

will hold a pop-up

Pizza Hut will celebrate the launch of its collaboration with WEGO by holding a

pop-up

on October 7 and 8 for a total of two days at WEGO 1.3.5... Pizza Hut will open a pop-up store in front of its Harajuku Takeshita-dori store for a total of two days on October 7 and 8. At the venue, "WEGO Collaboration Hut Melts (Yangnyom Chicken & Cogmas Sweet Potato)" will be sold at a special price of 500 yen (tax included) in limited take-out/quantity.


Pizza Hut Official Instagram/X (formerly Twitter

) Present Campaign

In addition, Pizza Hut Official Instagram/X (formerly Twitter) will hold a present campaign to celebrate the Pizza Hut x WEGO collaboration, respectively. See the official accounts for details.

WEGO collaboration apparel and goods

WEGO will launch apparel and goods featuring the Pizza Hut logo and products on October 6, 2023. A total of eight models, including an oversized jacquard knit embroidered with the Pizza Hut logo, an all-over sheer shirt boldly printed with the flyer all over, and a pouch following the green chili sauce that core fans will love, will be available at some WEGO stores and at WEGO's official online store. For details, please refer to the WEGO official online store special page.