Kraft Boss Salty Lychee TEA

Craft Boss Salty Lychee TEA from Suntory Foods International's Craft Boss black tea series will go on sale on July 19. 600 ml PET bottles, estimated price 140 yen (excluding tax).

Kraft Boss Salty Lychee TEA

The black tea series has been enjoyed in new situations not found in conventional black tea drinks, such as at work, on the go, or between household chores. In March of this year, the "satisfying yet refreshing taste" was further evolved, and the volume was increased to 600 ml, which can be enjoyed in large quantities. The new 600 ml bottle has been well received, with customers saying, "I'm glad I can drink it in large gulps," and "It has a refreshing aftertaste, so I can finish it quickly.

In recent years, there has been a strong call for heat stroke prevention, and Kraft Boss Salty Lychee TEA was launched to meet the growing demand for an easy-to-use "anti-heat stroke" beverage. This refreshing fruit tea is perfect for summer and helps prevent heat stroke. The Ministry of Health, Labor and Welfare recommends a salt equivalent of 0.1-0.2g (0.07oz)/100ml (3.38us fl oz) as a beverage to prevent heat stroke.

Luxurious blend of three kinds of fruits (grape, grapefruit and lychee), containing 9% fruit juice. By using no artificial sweeteners, the drink is designed to provide a satisfying fruit flavor with a refreshing aftertaste. To counteract heat stroke, it also contains salt, a welcome addition in summer.

The packaging features a clear 600 ml bottle that makes the most of the bright, clear liquid color. The label is decorated with illustrations of lychee and other fruits to express the delicious freshness of the fruit. The "+ a pinch of salt" icon is used to emphasize that the drink can help prevent heat stroke. The bottle can be used for freezing.