Calbee will release a new product "Black Potteric Black Pepper Flavor" supervised by singer Shigeru Matsuzaki on September 4th. To commemorate this, the "Poterich Rich Matsuzaki Shigeru Campaign" in collaboration with Shigeru Matsuzaki will also be held from the same day.

This product is thick-sliced potato chips that the taste was actually supervised by Mr. Shigeru Matsuzaki. "The punch of black pepper is effective, it's hard and spicy. Yet the aftertaste is creamy and it's really rich!" Matsuzaki himself said that it was finished in a taste that was praised.


In the Poterich Rich Matsuzaki Shigeru campaign, if you buy black Poterich black pepper flavor and apply, 960 people will win the "Poterich special rich black card (500 yen QUO card)" by lottery. The card has a "black card style" design inspired by Shigeru Matsuzaki. The number is also "0141 5440 5116 9696 (delicious pepper dark color black)", and it seems that it is made with a thorough focus on "black".


The campaign period is until 15:00 on November 30th. For details on how to apply, please check the Calbee campaign special website.