Haagen-Dazs Japan is conducting a "Swipe Challenge" campaign to present the new flavor "Blueberry Cheesecake " of the "Haagen-Dazs Crunch Crunch" series. If you hit the ice cream on the website, you will get a set of 7 crunch crunches.

Win a Haagen-Dazs Swipe Challenge Crunch Crunch
Win a Haagen-Dazs Swipe Challenge Crunch Crunch

The rules are simple. If you access the campaign site, agree to the "Terms of Service" and then log in via Twitter or Facebook, you will see the crunch crunch. If you move the mouse here and eat ice cream, a stick may appear. Once you're selected as one of the lucky 1,000 people, just wait for the crunch crunch to arrive.

If you eat to the end, you may get a hit
If you eat to the end, you may get a hit

However, the campaign ends today, so hurry up.

* All images are from the Haagen-Dazs campaign site.