At Lawson and Natural Lawson stores, "Machimura Farm Luxury Drinking Soft Ice Cream 180ml (6.09us fl oz)" using Machimura Farm cream will be on sale from March 9th. The price is 214 yen (tax included).

"Machimura Farm Luxury Drinking Soft Ice Cream 180ml (6.09us fl oz)" is a premium version of "Machimura Farm Drinking Soft Ice Cream" that uses special condensed milk from Machimura Farm in Hokkaido, which became a popular product released in October 2019. A luxurious dessert drink that makes you feel as if you are drinking soft serve ice cream. Hokkaido cream is used four times as much as the conventional product, and it is finished with a richer and smoother mouthfeel.

The Kanto, Hokkaido and Tohoku areas will be released on March 9th. The Chubu, Kinki, Chugoku-Shikoku, Kyushu, and Okinawa areas will be released on April 13.

What is a town / village farm?

Machimura Farm was founded in Ebetsu City, Hokkaido in 1917, and is a pioneer of modern Japanese dairy farming with a long history of over 100 years. We thoroughly create an environment in which cattle can grow, such as using grass grown on the basis of organic fertilizer as food for cattle, and we are breeding cattle with ingenuity to lead a stress-free life as much as possible. In addition to traditional fresh pure butter and special milk, we also offer delicious and safe products such as yogurt, cheese, and sweets.