Morinaga Milk Industry will sell "Iwashita New Ginger Pink Ginger Apple" in collaboration with Iwashita Foods' "Iwashita New Ginger" Pre-sold at some convenience stores from July 26. The estimated price is 160 yen (excluding tax).
Iwashita Fresh Ginger" is a long-selling product of Iwashita Foods, which was launched in 1987. The sales volume of "Iwashita Fresh Ginger" is in proportion to the temperature, and during the hot summer season when it is most consumed by consumers, we decided to collaborate with "Iwashita Fresh Ginger" in the hope that its refreshing taste would be enjoyed in a drink as well. This will be the first time for "Iwashita Fresh Ginger" to release a product in collaboration with a chilled cup drink that can be easily purchased at convenience stores and supermarkets.
Iwashita New Ginger Pink Ginger AppleIwashita New Ginger Pink Ginger Apple" is a drink inspired by the refreshing taste of "Iwashita Fresh Ginger. The addition of apple juice gives it a refreshing flavor that is perfect for hot summer days. The drink contains the pickling liquid (Iwashita pickling ingredient) used in "Iwashita fresh ginger".
The package design is based on the color pink, reminiscent of "Iwashita fresh ginger," and the official Iwashita fresh ginger character "Iwashika-chan" also makes an appearance. The cuteness of the character provides a healing effect.