The popular "100 Yen Oden" series, which sold about 1.95 million units last year, is on sale from September 23 at each of the 100 Lawson Stores. A lineup of 19 types of oden, including new products and area-limited products. The price is 108 yen (tax included) per pack.

"100 yen oden" that pursues "easiness" and "deliciousness". The bite-sized "hanpen", seasoned "radish" and "konnyaku" are designed to save you the trouble of making oden and make it easy to eat.

By promising the sales volume with the manufacturer in advance, the price enables planned manufacturing without waste and realizes cost reduction. By consolidating the manufacturers into one company, the paste products can be manufactured efficiently and are finished as bargain products.

The recommended new product "Gorotto Corn 5 Pieces" is a paste mixed with corn. It is a sweet taste that children love. If you don't like the sweet dashi stock, it is recommended to add it quickly at the end, as the dashi stock will become sweeter when stewed.


"Mochiri potato mochi 6 pieces" is a mixture of minced white fish and potatoes and fried. It has a chewy texture that makes it addictive. Just simmer for about 5 minutes.


The lineup is as follows.