The "100 Yen Oden" series will be on sale from September 15th at Lawson Store 100. There are also 4 types of "local-style oden" that are inspired by the local taste.

Lawson Store 100 "100 Yen Oden"

The "100 Yen Oden" series is one of the most popular products in the Lawson Store 100, which sold about 2.31 million units last year (cumulative sales from October 1, 2020 to the end of February 2021). 16 kinds of radish and konnyaku with seasoning, and "Various sashimi" with bite-sized ingredients that are easy to eat will be released in sequence. It is designed to save you the trouble of making oden and make it easy and delicious to eat.


By promising the sales quantity with the manufacturer in advance, it is possible to carry out planned manufacturing without waste and realize a cost reduction of 100 yen per pack (108 yen including tax). By consolidating the manufacturers of paste products into one company, mass ordering, mass manufacturing, and efficient manufacturing are possible, so the price is reasonable.

Lawson Store 100 "Local style oden"

"Local-style oden" is also available so that you can enjoy oden with various seasonings without getting tired of it. There are four types: Kanto style, Nagoya style, Kyoto style, and Hakata style. You can feel like traveling by enjoying the local-style soup stock (the product lineup varies depending on the store). The price is 108 yen each (tax included).