Baumkuchen Expo," a local baum festival, to be held in Nagoya and Tokyo! Idol group "Amato Danshi" also makes an appearance!
The "Baumkuchen Expo," an event featuring local baum from 47 prefectures, will be held this fall. The event will be held at a total of three department stores in Nagoya and Tokyo. At Matsuzakaya Nagoya store, there will be a "Sweet Boys Talk Event & Checking Session" with the idol group "Sweet Boys" as official special supporters, and you can also participate in the "Final Kuchen General Election 2022 Autumn @ Matsuzakaya Nagoya Store" to vote for your favorite local baum and taste "local baum from 47 prefectures". You can also taste "Local baum of 47 prefectures".
Ishiya Confectionery "Mifuyu Lemon 6 pieces" - Mille-feuille with lemon flavored filling and crispy pie covered with white chocolate
Ishiya Seika will release a seasonal mille-feuille "Bifuyu Lemon 6 pieces". It will be available at stores, the official online store, and department store event halls.
Ishiya Seika "Chocolate-covered Strawberry Maruyama Kuchen", "Sakura Tomomo" and "Spring Selection" - New Products for Spring
Ishiya Seika is now selling new spring products: Chocolate-covered Strawberry Maruyama Kuchen, Bifuyu (Sakura Tomomo), and Spring Selection.
"Shiroi Koibito Milk Chocolate Omelette 4 Pieces" Ishiya Confectionery x Hakodate Western Confectionery Snaffles 2nd Collaboration
"Shiroi Koibito Milk Chocolate Omelette 4 Pieces" will be released as the second collaboration between Ishiya Co., Ltd., which is familiar with "Shiroi Koibito", and Hakodate Western Confectionery Snaffles, which is popular for "Cheese Omelette".
Ishiya Co., Ltd. "Chocolate in love Chocolat Baumkuchen (orange)" "Chocolate in love Favorite Select"
Ishiya Co., Ltd. will release Valentine's Day products "Love Chocolate Chocolat Baumkuchen (Orange)" and "Love Chocolate Favorite Select".
"Shibare Pre" 3rd "Mille-feuille" Ishiya online shop! "Shiroi Koibito" uses white chocolate
The third product "Mille-feuille" is on sale from the frozen cake "Shibare Pre" limited to the Ishiya online shop. Uses Ishiya's original chocolate cream using "Shiroi Koibito" white chocolate.
Shiroi Koibito x Hagi no Tsuki x Hakata Dorimon "Souvenir Genki Easy Set" "Souvenir Genki Satisfaction Set (with original furoshiki)" will be on sale for a limited time at Tokyo Station!
The first limited-time shop of the "Nippon Souvenir Genki Project" will open at "HANAGATAYA Gransta Tokyo Central Passage Store" at Tokyo Station. "Souvenir Genki Easy Set" and "Souvenir Genki Satisfaction Set (with original furoshiki)" packed with "Shiroi Koibito", "Hagi no Tsuki" and "Hakata Dori Mon" will be on sale.
Ishiya Online Shop Limited "Shibare Pre" 2nd "Saint Marc" Rich frozen cake with 3 layers!
The second product "Saint Marc" has been released from the frozen cake "Shibare Pre" limited to the Ishiya online shop. A rich frozen cake with 3 layers.
"Shiroi Koibito White Chocolate Omlet" A collaboration between ISHIYA and Hakodate Western confectionery Snaffles in Hokkaido!
A new product "Shiroi Koibito White Chocolate Omlet" jointly developed by Ishiya Co., Ltd. and Peche Mignon will be released. A collaboration between ISHIYA "Shiroi Koibito" and Hakodate Western confectionery snaffles "Cheese Omlet".
"Sakurangu de Cha Yubari Melon" A summer-only flavor that inherits the deliciousness of "Shiroi Koibito"! The sweetness and aroma of fresh melons stand out!
"Sakurangu de Cha Yubari Melon" will be on sale at ISHIYA outside Hokkaido, which is developed by Ishiya Co., Ltd. A chocolate made from Yubari Melon, a special product of Yubari City, Hokkaido, sandwiched at Lang de Cha.
Shiroi Koibito x Hagi no Tsuki x Hakata Dorimon "Omiya Genki BOX" online sale! The first Japanese souvenir project
Ishiya Co., Ltd., Kasho Sanzen, and Meigetsudo will collaborate on a new project, "Nippon no Omiya Genki Project," which will start on "Travel Day." "Souvenir Genki BOX" containing Shiroi Koibito, Hagi no Tsuki, and Hakata-dori-mon is on sale.
Ishiya Seika "Mifuyu Lemon" Seasonal Millefeuille! Refreshing lemon x rich white chocolate!
Ishiya Seika will release a new flavor of millefeuille "Mifuyu", "Mifuyu Lemon". The lemon-flavored filling and crispy pie are coated with white chocolate.
Snow Miku x ISHIYA Collaboration 'Shiroi Koibito 36 pieces (SNOW MIKU2021 Ver.) Collaboration Can' Limited Edition with Original Design Sleeve is also available!
Ishiya Seika will release "Shiroi Koibito 36pcs (SNOW MIKU 2021 Ver.) Collaboration Can" in collaboration with "Snow Miku", a character that supports Hokkaido.
"Shiroi Koibito" Ishiya's first lucky bag! Approximately 1,500 yen discount "Online shop limited lucky bag" Limited quantity
Ishiya Co., Ltd.'s "Online Shop Limited Lucky Bag", famous for "Shiroi Koibito," is now available at "Ishiya Online Shop PayPay Mall". A lucky bag of 5,000 yen (tax and shipping included) containing a popular ISHIYA product worth about 6,500 yen.
last chance! "Shiroi Koibito Happiness BOX" online only--Assorted "Shiroi Koibito"
From Ishiya Co., Ltd., "Shiroi Koibito Happiness BOX" will be sold by lottery on the special online site for a limited time as the second BOX series. This "Shiroi Koibito Happiness Box" is an assortment of only "Shiroi Koibito" (white and black).
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Craft UoChee spicy tuna/smoked bonito" is a sharp cheese that goes great with beer!
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Starbucks Reserve Roastery Tokyo "Tokyo Roastery Micro Blend" limited edition coffee blend! Five commemorative merchandise items also available at the same time
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MUJI's "Cricket cracker" contains cricket powder! Cricket crackers have a savory shrimp-like flavor.
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7-ELEVEN to Launch "Smoothies Made at the Store" Nationwide! Four types of smoothies including "Strawberry Banana Sauce Smoothie Made at the Store
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Komeda Coffee Shop "Shironowar White Black Thunder" and "Shironowar Black Black Thunder" Inazuma-class collaboration again!