Following the convenience store counter coffee that was a big hit last year, the "convenience store donut war" broke out this year? Following 7-ELEVEN , FamilyMart and Lawson will also be fully deployed, and "convenience store donuts" will be lined up among the three major companies.

When this happened, the En-eating editorial department was driven by a strange urge to say, "I have to compare eating!" I bought Mister Donuts from three major companies and compared them. In this article, I will report on 7-ELEVEN Donuts. ( Eat and compare , Lawson , FamilyMart are also available!)

I tried 7-ELEVEN convenience store donuts!
I tried 7-ELEVEN convenience store donuts!

◆ Pioneer of "convenience store donuts"

7-ELEVEN started full-scale development of donuts in October last year. Trial sales have been carried out at some stores even before the release, and it became a hot topic that the appearance was "just like Mister Donut!". The En-eating editorial department also tried the donuts that were on trial sale at that time, but it's been about a year and a half since then. Is there any change?

◆ The lineup is a royal road

Let's take a look at the lineup of donuts on sale.

・ Chocolate old fashion 100 yen ・ Uji matcha old fashion 110 yen ・ Mochimochi strawberry ring donut 100 yen ・ Fluffy ring donut 110 yen ・ Mocchi ring donut 100 yen ・ Kinako donut (with soy milk) 100 yen)
・ Savory and soy milk donuts 100 yen ・ Whip donuts 110 yen ・ White rose milk whip donuts 110 yen ・ Jersey milk whip donuts 110 yen

According to the homepage, there are 10 kinds of donuts available. Some of the items have different specifications depending on the region, so not all of them are lined up in one store, but I get the impression that many of them are relatively simple and royal.

◆ Try eating 5 kinds

At the store visited by the En-eating editorial department, five types of donuts were sold: chocolate old fashion, fluffy strawberry ring donuts, fluffy ring donuts, whip donuts, and kinako donuts.

First of all, in chocolate old fashion, the part near the center is thick like UFO, and the outside is thin. It has a brown color that seems to be crispy. When I try to eat it, the dough is very heavy. And without disappointing, the surroundings have a crunchy texture. Also, the chocolate is moderately bittersweet. The bitterness that remains in the aftertaste is nice.

The shape like a UFO is interesting
The shape like a UFO is interesting

The sticky strawberry ring donut has five parts connected like a star. The strawberry chocolate coating is a beautiful pink color. When I try to eat it, the outside of the dough has a chewy texture. And inside, it feels solid but dense. Also, the strawberry chocolate had a light taste.

Like cherry blossom petals
Like cherry blossom petals

The fluffy ring donut is a translucent glaze type. The fluffy and fluffy fabric is covered with sweet glaze. It has no honey flavor and is a simple taste that you can enjoy the sweetness of pure sugar.

Perfect for coffee breaks!
Perfect for coffee breaks!

Whipped donuts are donuts with plenty of cream inside. The whipped cream inside is soft and light. Thanks to plenty of powdered sugar around it, the sweetness of the moment you put it in your mouth is amazing! It goes well with black coffee.

Mister Donut on the left, 7-ELEVEN on the right
Mister Donut on the left, 7-ELEVEN on the right

Kinako donuts are "soy milk-containing" donuts that are not found in other convenience store donuts. Personally, I highly recommend it out of the 5 types of 7-ELEVEN. The surroundings are sprinkled with plenty of soybean flour, and the cake dough has a simple taste and is modest in sweetness. It seems to go well with coffee as well as green tea.

Kinako donuts are delicious, aren't they?
Kinako donuts are delicious, aren't they?

◆ Sweetness that is perfect for coffee!

It is impressive that the 7-ELEVEN donuts had a strong sweetness as a whole. It tastes good with black coffee. Compared to the time of trial sale, the quality of the appearance and taste has improved significantly, and I think it has become delicious. I'm glad that many can be bought for 100 yen.

If you think of it as a "coffee companion," 7-ELEVEN donuts will play an active role. I like black coffee, I only drink black! I think it suits people.

* Prices shown include tax