Towards the opening day of the Hokuriku Shinkansen, which will be held on March 14, the set "Shinkansen Cup Drinking Comparison Set" will be released on January 26, where you can enjoy drinking and comparing sake. The price is 1,100 yen (excluding tax) for 3 bottles.

Design the vehicle in a pop! A set of sake with a "Shinkansen cup"
Design the vehicle in a pop! A set of sake with a "Shinkansen cup"

The set includes 3 types of sake from Yoshinogawa (Nagaoka City, Niigata Prefecture). Junmai sake designed for the Hokuriku Shinkansen E7 series, Ginjo sake designed for the Joetsu Shinkansen E4 series, and the regular sake "Niigata Journey Cup" are included in the set. The case also features a pop design studded with famous places and special products from the Hokuriku and Shinetsu regions.

How about a Hokuriku souvenir?
How about a Hokuriku souvenir?

The "Junmai Hokuriku Shinkansen E7 Series Cup" and "Ginjo Joetsu Shinkansen E4 Series Cup" are also sold separately.

It can be purchased at liquor stores nationwide and at the "Sake Brewery Museum Hyotei" on the premises of the same brewery.