From Suntory's canned coffee "BOSS" brand, which is celebrating its 25th anniversary, a new lineup "Craft Boss" has appeared. "Craft Boss Black" will be released on April 4th as the first in the series.

The craft boss is "not canned coffee, boss". Adopting a newly developed original PET bottle that is easy to fit in your hand, you can enjoy coffee little by little over time, such as placing it on your office desk or carrying it on the move.


Craft Boss Black is a blend of five types of coffee, which is made by sticking to each process of bean selection, roasting, and extraction. It's not too bitter to have richness, and it seems to have a taste that realizes "clear richness" that is easy to drink. It comes in 500ml (16.91us fl oz) and the estimated price is 160 yen (excluding tax).

In addition, the second product in the series, "Craft Boss Latte," will be released on June 13. The coffee is made by adding carefully selected domestic milk and Hokkaido cream. It's not too sweet, and it's a taste that realizes a "gentle richness" that is refreshing and easy to drink. It comes in 500ml (16.91us fl oz) and the estimated price is 170 yen (excluding tax).