Lawson Store 100 (hereinafter referred to as Store 100) where many 100 yen products are lined up. The first real event "Lawson Store 100 Presents Autumn Harvest Festival 100 Yen 100 Kinds of Products Eat Out !!" was held in Tokyo in October.
All can be bought at the store
All food and drinks prepared at the venue, Tokyo Culture Culture (Koto-ku, Tokyo), are "made by Store 100". Side dishes, ingredients, seasonings, sake ... A total of 100 kinds of products are lined up.… And the floor is already swelling like the middle of the event, but it's still before the start. From here is the production.
Why can you sell it for "100 yen"?
The main event is a talk show where developers tell secret stories. The theme is "The secret of 100 yen".For example, vegetables whose prices have been soaring recently are 100 yen. Bread and dessert are 100 yen, but they are huge. Store 100 has a lot of products that don't seem to cost about 100 yen. You're crazy, aren't you doing Abunai?
... Well, that shouldn't be the case, and it was the result of extraordinary corporate efforts.
For example, bakery has three points: "competition by multiple major manufacturers", "mass purchase of raw materials and improvement of factory production efficiency" to reduce costs, and "simple packaging".
It's true that the bread in Store 100 is rude, but it's not very fashionable. And because they all have similar designs, it's hard to tell. I thought, "I wish it was more gorgeous," but it was also a "secret of 100 yen" to keep design costs down.
In addition, the development department of Store 100 pursues volume. Mr. Miyanaga, who is in charge of bakery and Japanese and Western confectionery, says that when he looks at the sample products, he says "Eh !? Small !!".
In addition, vegetables and fruits can be purchased in large quantities by negotiating "cheap from top to bottom!", Repeating in-depth meetings with manufacturers, and "committing the number of sales (* promise)". It seems that he is making a great effort.
The best-selling product is that
A quiz tournament was held at the end of the game, and original goods were presented to those who answered correctly (and those who won the rock-paper-scissors in the repechage).Well, here is a quiz for everyone. What are the best-selling products in Store 100 throughout the year?
On the way back, I received a souvenir with a lot of products, and it was a very satisfying time. That and this are 100 yen, and the store is 100!
For the author who lives alone, Store 100, which can be bought in small lots, is a reliable ally. I look forward to working with you!