Mondelli's Japan, Nabisco "Ritz" "Oreo"

"Ritz" and "Oreo" -Products that have become familiar to Japanese households will change their appearance.

Until now, Yamazaki Nabisco has been manufacturing and selling for about 46 years, but the license agreement ended at the end of August. Mondelez Japan will take over the rest, and the new "Ritz", "Oreo" and "Premium" will be on sale from September 12th.

After receiving a series of reports, it was the TV commercial that attracted a great deal of attention on the Internet. Many people will remember the many "Ritz Party" recipes that Yasuko Sawaguchi makes happily. If the manufacturer changes, this CM will also change ...

Everyone who was interested in the new commercial, thank you for your patience. On September 6th, the Mondelez version of Ritz & Oreo commercial was announced. What a male actor has appeared! Hiroki Hasegawa will appear in Ritz, and Nao Omori will appear in Oreo. Especially, Ritz is Mr. Hasegawa. I'm surprised.

Mondelez Japan New CM Presentation
Mr. Hasegawa and Mr. Omori appearing in the new commercial

The main content of the commercial is ... Mr. Hasegawa, we will hold a Ritz party ! Of course, "on the Ritz".

Mr. Hasegawa described the role he played as "a person who holds an imadoki home party." As the word says, it is drawn to invite friends to hold a home party on holidays.

The recipe that appears is supervised by popular food stylist Nami Iijima. Among them, Mr. Hasegawa seems to like "cream cheese + Iburi-gakko".

Hiroki Hasegawa of Mondelez Japan "Ritz" new CM presentation
It will appear in the CM as a salon!

By the way, Yamazaki Nabisco changed the company name to Yamazaki Biscuits on September 1st and released a new product, crackers. Its name is "Levain". Mr. Sawaguchi was appointed as the CM following Ritz, and it became a hot topic as "The party is ...!?". However, no party was held in Levin's commercial. I feel a little lonely.

Yasuko Sawaguchi of Yamazaki Biscuits "Luvin" CM
A scene from the "Luvin" commercial

However, the brand site has a lot of canapé and dip recipes that are perfect for parties. I'm sure it's not off the party line.

The new Ritz & Oreo and the cracker "Premium" will be released on September 12th. In addition, a new commercial will be aired from the same day.

Mondelez Japan, Ritz, Oreo, Premium
New Nabisco product lineup