Signboard menu Injorumi Sorbin (kinako rice cake shaved ice)
Signboard menu Injorumi Sorbin (kinako rice cake shaved ice)

Korea's popular dessert cafe "SULBING" has landed for the first time in Japan. On June 30th, "SULBING HARAJUKU" will open in Harajuku, Tokyo.

Sorbin opened its first store in Busan, South Korea in 2013. Received the "Korean Brand Award", which is given to 12 brands that have created hit products that meet the needs of consumers most in a year. Currently, it has 500 stores in Korea and has expanded into China and Thailand. ing.

The signature menu is the new sensation dessert "Sorbin (= snow ice)", which is an "evolved" version of the traditional Korean confectionery "Pins (= shaved ice)" with gorgeous toppings. The fluffy powder snow-like milk shaved ice that melts quickly when you put it in your mouth became a big hit, especially among young people, and caused a big shaved ice boom in Korea.

Centargi Sorbin (raw strawberry shaved ice)
Centargi Sorbin (raw strawberry shaved ice)

At Sorbin Harajuku, which will open for the first time in Japan this time, "Injorumi Sorbin (kinako mochi shaved ice)" that matches fragrant flour and crispy almonds, "Centargi Sorbin (raw strawberry shaved ice)", and hot sweets that are popular even in winter " The lineup includes "Injorumi Tostu (kinako mochi toast)". Centargi Sorbin is said to be the menu that won first place in the "I want to eat at home! World's best sweets ranking" announced by HIS in March 2016.

In addition, a Japanese-only menu will be on sale.

The store is located on the 2nd floor of Green Oak Harajuku, 1-14-34 Jingumae, Shibuya-ku, Tokyo. Business hours are from 11:00 to 21:00.