On April 22, five new restaurants opened in Omotesando Hills (Shibuya-ku, Tokyo). One of them is the roast beef specialty store "37 Roast Beef".

The signboard menu is thickly sliced roast beef! I think there are many meat fans who were interested. What is the taste? What is the menu? What is the atmosphere? The En-eating editorial department has been tasting at the preview as soon as possible!

37 What is Roast Beef?

37 Roast Beef is a sister restaurant of the steak restaurant "37 Steakhouse & Bar" in Roppongi. The lean meat, which is said to be "confident in quality," is slowly baked in a low-temperature oven while removing excess oil to make it soft and juicy.

How to cut it is also a big point. When you hear the word roast beef, you usually think of it as a slice, but at the same store, you can eat it in thick slices of up to 400g (14.11oz). The performance that the waiter carves in front of you is also a sight to see.

A masterpiece of volume!

You can choose the thickness to cut from about 100g (3.53oz) (2,800 yen), about 200g (7.05oz) (4,900 yen), about 300g (10.58oz) (7,100 yen), and about 400g (14.11oz) (9,200 yen).

After all, 400g (14.11oz) is a masterpiece volume! I sigh involuntarily. Served with mashed potatoes, sautéed green beans, whipped butter and gravy sauce.


Softness that does not betray the appearance when put in the mouth. The juicy and juicy taste of meat spreads throughout your mouth. Devilish food that doesn't look like abra and can be eaten one after another! To be honest, it's a little pricey, but I want to come to eat on a special day!

Chopped salad is also a signboard menu

Another signboard menu is "chopped salad" (small 950 yen and up). All the ingredients are cut into small pieces and mixed, which is also popular in NY.

The style is to order 4 kinds of ingredients from about 20 kinds and 8 kinds of dressings. Even small ones have a lot of volume, so if you have four people, it is recommended that you order two small ones to create different flavors.

If you want to eat at a good price, go to lunch

At lunchtime, you can enjoy roast beef at a small price. With soup, bread, 2 types of gelato, coffee or tea, it is 100g (3.53oz) (2,500 yen), 200g (7.05oz) (4,500 yen), 300g (10.58oz) (6,500 yen).

The hamburger "37RB Original Roast Beef Burger" (1,880 yen) is also recommended. A lot of thinly sliced roast beef (called English cut) is sandwiched.

And the best deal is the "roast beef heavy" (2,000 yen). In commemoration of the 10th anniversary of Omotesando Hills, it will be offered only for 10 meals a day. The amount of roast beef is about 100g (3.53oz). It's not a thick slice, but it's packed with great deals! This is a limited-time menu until June 23rd.

It seems that you can use it without stretching your shoulders

Although the price is high, the inside of the store has an atmosphere that you can use without having to stretch your shoulders. If you want to eat thick-sliced roast beef, it's a good idea to include it as one of the candidates!


[Store details]
37 Roast Beef
Access Omotesando Hills Main Building 3rd floor, center of the street side Business hours Lunch Weekdays 11: 00-15: 30, Saturdays, Sundays, and holidays 11: 00-17: 00 / Supper Mon-Sat 17: 30-23: 00, Sundays and holidays 17:30 From minutes to 22:30, the last order is 1 hour each. 56 seats in front of the seat * Prices shown do not include tax