Cookie Time, a cookie specialty store from New Zealand, opened in Harajuku, Tokyo last December. The cookies here are said to be "organic" with no additives or coloring.

Cookies are often eaten in Japan, but it is rare to find a “specialty store” that only has cookies like this. Will it be popular in Japan? I thought that it was a great success with a continuous line even now, one month after the opening! ??

So I was late! So, the eating editorial department also hurriedly headed for cookie time! Wait, cookies! !!


■ Cookie time is a 1-minute walk from Harajuku Station

Exit the Takeshita-dori exit of JR Harajuku station, cross the pedestrian crossing in front of you, and walk to the left for about 1 minute to find cookie time. The landmark is a bright red sign. Its colorful appearance is so familiar to the city of Harajuku that it seems to have been there for a long time.


When you enter the store, it's like a different space! Not only cookies, but also goods other than cookies, such as T-shirts, tumblers, and smartphone cases, which are the original characters of Cookie Time, are on sale. Overall, it's red.


By the way, the BGM playing in the store is Nirvana. What a punk and rock shop ...! I like it!

■ Waiting time is about 20 minutes

The author came to the store around 1:30 pm on weekdays. At first, the number of people was sparse, so if I was looking around the store leisurely, customers started to line up one after another, and in a blink of an eye, a long line! What a hell!


It takes about 20 minutes from the start of lining up to the cash register. It seems to be a little different depending on the day of the week and the time of day, but it seems good to be prepared for some waiting time.

■ Beauty and rock-paper-scissors

While I was waiting for my turn, a beautiful blonde staff member came and told me in English not to bore the customers in line. The interaction between the staff and the customers on this day is like this. The following is my own translation.

Staff "Hi! How are you? Suddenly, don't you play games with me? If you win, I'll give you this freshly baked cookie."

Customer "Ah, yes"

Staff "Then, let's do that! The guy who puts out goo or par. Well ... oh, I forgot to shout!"

The staff is too cute to forget how to play rock-paper-scissors in Japanese. If you are lucky, you may be able to have such a heart-warming exchange. By the way, after this, the staff continued to play rock-paper-scissors until the customer won.

■ Order cookies

It's finally my turn. This time, two kinds of freshly baked cookies "chocolate chunk" and "cranberry white chocolate" (large 240 yen, small 100 yen) and "cookie sandwich" (280 yen) with vanilla ice cream from New Zealand sandwiched with cookies To order.



When I suddenly looked behind the counter, there was a cookie oven ! I was impressed once again that it was really baked in the store.


■ The name is called with a foreign feeling

At Cookie Time, the system is called by name when the ordered product is ready. Don't be shy when you check out and tell the name below. You can feel as if you are in New Zealand.

"Surry ~! Sandwich for Surry ~"

I was called! And in English! When I went to pick it up, it said "Thank you! Have a nice day", fashionable!

■ Counter seats are available

There are counter seats inside and outside the store, so if it's not crowded, you can eat here. However, since the number of seats is limited, it may be safer to To go depending on the time of day.


■ Try to eat

Well then! Let's eat organic cookies. There are two flavors, "chocolate chunk" and "cranberry white chocolate".


Milk chocolate chips are kneaded into the dough of "chocolate chunk", and white chocolate chips and sweet and sour cranberries are kneaded into "cranberry white chocolate".





This cookie is soft and fluffy! As expected, it is freshly baked and quite moist, but unlike the candy that has become fluffy, it also has a crispy texture when bitten. The sweetness of chocolate and cranberries shines on the simple organic dough. It's a gentle handmade taste that is loved by everyone, so it may be a good Valentine's gift!


"Cookie sandwich" is vanilla ice cream sandwiched with cookies. The ice cream is sprinkled with a crunchy cookie crunch.


Premium vanilla ice cream from New Zealand is thick but not too sweet and has a refreshing aftertaste! It's perfect when you want to eat a little snack or when you're hungry.


■ Dive in milk

Westerners often eat "Oreo cookies" by dipping them in milk, and it seems that cookie time cookies are "delicious again when reheated and eaten with milk", so try lentin and dive into milk. Let me try.


The cookie became hot due to the chin, and it came to life again. Cold milk is layered on the softened cookies, increasing the sweetness and richness. Ah, it's delicious.

By the way, this cookie is hard to be worn out, probably because the dough is moist and fine. It's even more moist when soaked in milk, so you can eat it on your keyboard while you're at work!


How about now? Did you fully convey the appeal of cookie time? Well then, why don't we all have cookie time?