A new genre of "100% wheat" from Kirin Beer! New item" Kirin Sumikiri "will be released on May 14th. Along with that, on the 9th, a launch ceremony and a new TVCM presentation were held in Tokyo, inviting actor Etsushi Toyokawa, who is the TVCM character.

Etsushi Toyokawa who appeared in the event of "Kirin Sumikiri"
Etsushi Toyokawa who appeared in the event of "Kirin Sumikiri"

At the event, Mr. Toyokawa commented on his impression of drinking "Kirin Clear", saying, "It makes me feel the seriousness of Kirin. It was much more delicious than I expected." Also, when asked about the design of cans based on silver with the image of a "sword", he seems to have a favorable impression that "I think it is a good design because it has a strong individuality even if it is lined up with other products." did.

In the TV commercial (broadcast from 10th), Mr. Toyokawa dressed as a Sengoku warrior in honor of his "sword". The armor I wore at the time of shooting was real and very heavy, and it was hard to stand alone. Looking back, "It was a tough job for my uncle, but ...", he said that he was able to shoot in a serious mode by feeling the "real weight".

In addition, in the talk with the sales staff of "Kirin Sumikiri", there was a scene where the sales staff of Kansai Namari became Kansai Namari and became impatient. It invited the laughter of many reporters who gathered at the venue.

Mr. Toyokawa who is impatient with the Kansai accent by the sales person
Mr. Toyokawa who is impatient with the Kansai accent by the sales person

At the end of the event, many Kirin Brewery employees gathered on the stage. In response to Mr. Toyokawa's dashing shout, "Then everyone, clear!", He said "Oh!" And Kachidoki, and heaped up the "departure" of "Kirin Clear". ..

Finally to release ...!
Finally to release ...!

"Kirin Sumikiri" has a history of more than 120 years, "Kirin Lager Beer" hop knowledge, "Kirin Ichiban Shibori Raw Beer" inherited from "Kirin Ichiban Shibori Raw Beer", "Kirin Tanrei [raw]" A new genre created by combining technologies that bring out the deliciousness of barley.

By adopting a new yeast that brings out the original taste of wheat while suppressing the unpleasant taste, you can feel the umami unique to 100% wheat, but there is no unpleasant aftertaste. It seems that you can enjoy it.

The price is an open price for both 350 ml cans and 500 ml cans.

"Kirin Clear"
"Kirin Clear"