FamilyMart Products for White Day

FamilyMart White Day Products

FamilyMart will launch products for White Day on March 14 on Wednesday, February 15, as part of its "Happy 'You'" initiative, one of the five keywords it has been working on since 2021.

FamilyMart's White Day products for


FamilyMart will offer a total of 11 types of White Day products in 2023, including gifts supervised by specialty stores. The gifts supervised by "Ken's Cafe Tokyo," which have been popular every year, will use sustainable chocolate made from Barry Callebaut's Cocoa Horizon certified cocoa in all products.

The Cocoa Horizon Foundation, which certifies Cocoa Horizon Certified Cacao, is an independent non-profit organization established by Barry Callebaut, the world's leading chocolate maker, and overseen by the Swiss Federal Office for the Supervision of Funds. Focusing on the prosperity of cocoa producers, the foundation implements results-oriented programs that protect children and nature and help build self-sustaining producer communities.

By using Cocoa Horizon Foundation certified cocoa raw materials, we can support cocoa producers and contribute to the protection of the global environment and the elimination of child labor. The lineup is also SDGs-conscious, with products that come with an after-use cloth tote bag available for purchase.

The lineup includes a gift set supervised by the popular style editorial brand "niko and ...", which was well received last year. The gift sets supervised by the popular style editorial brand "niko and ...", which were popular last year, are also available. The lineup also includes affordable and casual small gifts that are perfect for small thank-you gifts and presents.

Here are some of the products. Prices include 8% tax.

Ken's Cafe Tokyo Chocolate Sandwich Cookies & Pralines

A mouth-watering assortment of chocolate sandwich cookies and pralines. Comes with a tote bag for after-use. Made with Cocoa Horizon certified cacao (over 70% of product). Price: 1,600 yen.

FamilyMart "Ken's Cafe Tokyo Choco Sandwich Cookies & Pralines

Ken's Cafe Tokyo Chocolat Ass

ortment: An assortment of three types of gorgeous pallet chocolates and pralines with delightful textures. Cocoa Horizon certified cacao is used (over 70% of the product). Priced at 1,200 yen.

FamilyMart "Ken's Cafe Tokyo Chocolat Assortment

NICOANDO Stick Chocolat White

White stick chocolat with a crunchy texture that retains a strong chocolate taste. Priced at 550 yen.

FamilyMart "NICOANDO Stick Chocolat White

Nic & Co.

Cookies & Chocolat

Lemon, bitter, and milk chocolates with crunchy chocolate chip cookies. Price: 700 yen.


Not available at all stores.