Meiji Chocolate Effect CACAO Paste

From the "Chocolate Effect" brand of Meiji, "Meiji Chocolate Effect CACAO Paste", a paste product easy to spread on bread and fruits, will be released nationwide on March 1. The price is 432 yen (tax included).

Meiji

Chocolate Effect CACAO Paste

Launched in 1998, "Chocolate Effect" is a long-selling brand that has been well received mainly by health-conscious adults. This time, "Meiji Chocolate Effect CACAO Paste," a paste product that requires refrigeration and is easy to spread on bread and fruits often eaten for breakfast, has been introduced, maintaining the gorgeous cacao aroma and high-quality bitterness that are unique to "Chocolate Effect.

This product provides 150mg of cacao polyphenol per serving (10g (0.35oz)), which is equivalent to more than one serving (127mg) of "Chocolate Effect Cacao 72%". Since cacao polyphenols cannot be retained in the body even if a large amount is ingested at one time, it is recommended that cacao polyphenols be taken several times a day, such as morning, noon, and night.

The smooth texture and easy application make it an excellent match for breads and fruits. It is moderately sweet and has a gorgeous aroma of cacao. It is also recommended as a new morning habit for those who think about beauty and health.

Chocolate Effect 25th Anniversary Recipe Book "Chocolate Effect Shokudo - A book to savor the chocolate effect!

～

In

commemoration of the 25th anniversary of Chocolate Effect, which will be celebrated in April 2023, a Chocolate Effect 25th anniversary recipe book, "Chocolate Effect Shokudo: A book to savor the full flavor of Chocolate Effect! ～will be released on February 1. The book will reveal the reasons why "Chocolate Effect" has been loved for so many years, as well as introduce secret development stories and a wide range of recipes for each of the three lineups of 72%, 86%, and 95% cacao content.


It also includes recommendations for eating the "chocolate effect" from brain scientists, professional campers, professional saunters, and the company's employees, as well as chocolate trivia. Read, learn, eat, and have fun while being conscious of your health.

Publisher: Ascom, Inc.
Price: 1,430 yen (tax included)
Format: A5 size
Pages: 128 pages
Author: Meiji Co.
Release date: February 1, 2023