Famima for New Year's Eve and New Year's Holidays! Limited products, receipt coupon plans, etc.

FamilyMart is holding the "New Year's Eve and New Year's Eve at Famima for Good Luck! campaign at FamilyMart. The campaign features Hikawa-san, dressed in a red-and-white costume with rabbit ears, the Chinese zodiac sign for the coming year, and a variety of good luck campaigns.


In addition to the limited quantity of year-end and New Year's limited edition products on sale, there will be a receipt coupon to win a total of 150 million yen, and a discount offer if you buy two sets of the target products.

Red and White Steamed Bun

s Price 125 yen (135 yen including tax)
Launch area Nationwide
Launch date December 26, 2022
Two packs: strawberry-flavored red steamed bun and milk-flavored white steamed bun.
Price and specifications differ for Okinawa.

Red and White Roll C

ake Price 128 yen (138 yen including tax)
Launch area: Nationwide * Excluding Okinawa Prefecture
Launch date: December 26, 2022
Two pieces of red and white roll cake. The red batter contains concentrated strawberry juice. The moist dough features a light texture with egg whites. We have devised a way to roll the cake so that you can taste a lot of cream.


Tai-meshi rice

omusubi with dashi aroma

Price 213 yen (230 yen including tax)
Launch area: Nationwide
Launch date: December 26, 2022
Tai-meshi rice omusubi with dashi soup stock, made by cooking the milled fish of cultured sea bream from Ehime Prefecture. The filling is also made from sea bream.

Juicy authentic steamed bun

s price 130 yen (140 yen including tax)
Launch area Nationwide
The wrapping paper of the Juicy authentic steamed buns will have an original specification with a message from Kiyoshi Hikawa. The more you bite into the dough, the more you can enjoy the delicious flavor of the dough and the pork flavor of the bean paste. The flavor is made from scallop dashi and Chinese broth for an authentic Chinese taste.


The limited edition design will be available starting December 27, 2022.
The paper mat with a message from Kiyoshi Hikawa will be available in limited quantities and will be discontinued as soon as it is gone.

The centerpiece of the campaign is a "New Year

Omikuji

Coupon" with a total of 150 million yen worth of prizes to be won. During the campaign period, a "New Year Omikuji Coupon" worth a total of 150 million yen will be printed on the receipt, with discounts varying according to fortune, such as 100 yen off for a "Daikichi" fortune and 30 yen off for a "Chuukichi" fortune.

Ticketing period: December 26, 2022 - January 9, 2023
Redemption period: December 26, 2022 - January 16, 2023
Discount amount: Daikichi: 100 yen, Chukichi: 30 yen, Shokichi: 10 yen
Coupon usage conditions: May be used only once per account for purchases of 100 yen or more * Some products and services not applicable

In addition, ice cream and Also, a sale is being held whereby customers can save up to 100 yen on ice cream and desserts when purchasing two of each, and a sale is being held whereby customers can save up to 100 yen on various types of boxed lunches. Both sales will be available for a limited time from December 26, 2022.


In addition, a "Famima Print" service will be available for a limited time to print bromides of Ms. Hikawa using the store's multi-copier, and "original photo spots" will be set up at some stores in Fukuoka Prefecture, Ms. Hikawa's hometown.