Slowly Sipping Canned CurryPokka Sapporo Food & Beverage will release a 170g (6oz) resealable can of curry that can be drunk slowly and carefully. The product will go on sale on August 22. The estimated price is 140 yen (excluding tax). It contains 27 kcal.
Last year, "Curry Na Mood Medium Spicy", a "drinkable canned curry" in a can, which is a popular national dish, was released for a limited time. The authentic taste of the spice infused with 10 types of spices from Yasuma Corporation, a spice manufacturer that is a group company, is a "meal-type soup" that can be drunk immediately, served with rice balls or bread as a meal, or enjoyed easily by curry lovers or whenever they feel like having curry. The number of shipments was 1.5 times the original plan. The product has now been re-designed and released as "Slowly Sipping Curry in a Can".
While maintaining the authentic flavor of 10 spices such as turmeric and coriander, the product has been brushed up to an easy-to-drink flavor that can be enjoyed warm, cold, or at room temperature. It is an easy way to enjoy the taste of curry, and can be served with bread or rice balls to make a "meal dish".
The package design features the "Slowly Cooked Curry" logo on the front to convey a sense of deliciousness and security, and is designed to make it easy to understand that it is a "drinkable canned curry.